LUSSOSO Suits Are Becoming More Popular And Popular Among Korean Men.

In fact, it is no longer a novelty. Whether attending a forum or business dinner, or attending wedding ceremonies, decent men will at least have a set of two sets of tailored suits. After all, who would like to wear the clothes that are not wide shouldered here, that is, the trouser legs are narrow, and there is not a little personalized clothing.

Even if some beautiful men fit in the body, they are absolutely unwilling to wear a uniform style and finally wear a crash shirt with the sidewalk man.

However, the custom of this suit today is somewhat different from that of the past.

In order to change the rigorous and stereotyped style of "classic" suit customization, LUSSOSO, a custom-made "benchmarking" from Korea, has its own style.

High-end

It is one of the most representative private tailored suit brands in Korea. It has more than 70 branches in South Korea, and is the most advanced custom brand in Korea.

The company has more than 30 professional designers, and has been committed to providing top grade celebrities, celebrities and high-end customers in the Republic of Korea.

With the increasing strength of brands, LUSSOSO has opened overseas stores in the United States and Japan, and opened its flagship store in Shanghai in April 2014.

Walking into the LUSSOSO store located in the the Bund center of the riverside road, a simple and design layout can make people feel the double style of customization and fashion.

Li Yingying, chief executive and chief executive of the brand, told reporters that what LUSSOSO has always wanted to do is to form a unique men's suit with unique personal qualities through personalized tailoring, unique design and skilled manual sewing.

"LUSSOSO attaches great importance to adding fashionable and emotional elements to suit customization. For example, we are

It's very avant-garde. "

Li Yingying said that trend makers often find that many Korean stars are very popular with LUSSOSO.

Many of the leading Korean dramas and entertainment hosts of highly rated "stars from you", "successors" and "abnormal meetings" are wearing LUSSOSO tailored men's clothing.

"In Korea, many star artists such as Li Tingzhen, Li Zhonghe, Woo Young and Huang Cansheng have been fans for LUSSOSO for many years."

Li Yingying said.

In fact, in many Korean brands, the LUSSOSO search rate is as high as 72.89%, especially in men's clothing customization.

It is understood that the advantage of the brand lies in the design style of high-end private customization and people's clothing, coupled with the pure manual customized version and sewing technology of Italy, as well as the perfect pursuit and excellence of the brand to the details, so that LUSSOSO can add color to many stars and artists.

"LUSSOSO operates the largest self owned suit factory in South Korea, which can directly produce semi adhesive and non adhesive custom tailored suits such as the British Saville style and the Naples suit in Italy."

Li Yingying said that the LUSSOSO Shanghai store keeps pace with the Korean headquarters and applies the "one to one" business model.

When customers arrive at the store, they first meet with exclusive Korean designers, and decide on personal suits, designs, buttons, pockets and collar according to personal needs, identity and wearing occasions.

The best material and the manual details of Korean custom masters ensure the smoothness, comfort and profile of the suit.

When the suit is completed, it will also carefully embroider the signature of the customer inside the suit and become a unique "witness".

Not only that, Jin Yingtai, a custom-made master in the industry, is also the person responsible for the Sartoria Lussoso hand-made product line.

Li Yingying said that in the 70s of last century, Kim Ying Tai was customizing suits for customers in the traditional custom blocks in Seoul. Over the past 40 years, Kim Ying Tai has made great contributions to the development of customized technology in Korea and has been ranked among the world-class custom masters, and has been honored by "Republic of Korea famous craftsmen".

In order to add originality and content to traditional high quality customization, Mr. Kim has improved the rigid lines of European traditional custom suits, studied the special stereoscopic version, and combined the trend of lifestyle and the trend of international fashion, and incorporated the natural waist curve design into men's formal clothes, and developed a more custom-made and fashionable tailored suit version.

"There are very few young stars who have ever been popular with the giant stars."

Li Yingying said, "this is also a combination of quality and fashion."

In Li Yingying's view, the reason why LUSSOSO can develop rapidly in the current era is precisely because it meets the needs of consumers' fashion, or the pursuit of sentiments and sentiments.

Because LUSSOSO's men's clothing is not just a simple external decoration, it also strives to meet the fashionable people's aesthetic taste of brand and dress.

In fact, many people wear suits not only in formal business occasions, but also in many daily gatherings and banquets.

Li Yingying said, "therefore, their demands for customized suits are more personalized, and they want a lot of fashion and flavor to suit their aesthetic tastes."

On the other hand, the customization of LUSSOSO brand is not just a tailored garment, but their customization is more professional.

After measuring the volume of consumers, senior designers will communicate professionally with consumers and understand the different needs of everyone.

Specifically, the LUSSOSO customization process is divided into three steps. The first step is to introduce the design and collocation of the clothing for the dress consultant. The second step is to ask the tailor about the details of the occupation, age, color and use occasion, so as to ensure that the finished product can meet your needs to the maximum. Third, on the basis of detailed communication and discussion, the designer puts forward the customized design plan.

The pursuit of fashion trends is at different ages, let alone emotional tone.

In fact, not only some young men aged 20~30 years old are more popular with LUSSOSO, but many business people who are 40 or even over 50 years old also have a preference for them.