Overseas Shopping Platform Ocean Wharf Issued "China's Seafood Consumption Report In The First Half Of 2016"

China's leading overseas shopping platform ocean wharf issued "China's seafood consumption report in the first half of 2016". The report pointed out that the potential of online overseas shopping market is huge. From the overall market scale, nearly 1 trillion in 2015 accounted for 1.3% of GDP. On average, every Chinese spent 655 yuan Online overseas shopping in a year.

China's overseas shopping and consumption groups are extending from big cities to small and medium-sized cities, especially the growth of the two or three line cities is particularly obvious.

At present, China is ushering in a new round.

Whether it is the tsunami like shopping enthusiasm when going abroad or the crazy buying and buying in cross-border electricity suppliers, the strong potential of Chinese people on overseas consumption of commodities has shocked the world.

In July 20th, China's leading overseas shopping platform ocean wharf issued "China's seafood consumption report in the first half of 2016". The report pointed out that the potential of online overseas shopping market is huge. From the overall market scale, it was nearly 1 trillion in 2015, accounting for 1.3% of GDP. Average Chinese people spend 655 yuan online overseas shopping in a year.

At the same time, with the development of cross-border electricity providers, the consumer market is characterized by popularization.

The consumer group is extending from the first tier to the two or three tier cities, and compared to the second tier cities, the three or four line cities show a huge scale.

Consumption is even more daring; besides, the demand for goods also gradually changes from the standard products to personalized, differentiated products and high-end products.

Or large items, to toothbrushes, cups, nail clippers and other daily necessities.

The content of consumption has also become more diversified.

It can buy more than 20 thousand brands from 68 countries around the world, and purchase more than 280 thousand items per day. It can synchronize the global brand new products for the first time, and is free to choose the origin of high quality commodities.

In addition, different domestic cities have different characteristics in terms of sea purchase, and the north people love the big brands and the deep people are more low-key.

The report compares ocean wharf data in the first half of 2016 with the same period last year, and found that the first half of the year in the first half of the northern Guangzhou and Shenzhen first tier cities increased by 77.57% in the first half of the year compared with the same period last year, while the second tier cities Rose 84.32%, while the growth rate of the three tier cities was even more obvious, reaching 108.65% in the three tier cities.

The extension of consumer groups also means the gradual popularization of overseas shopping, and the development of cross-border electricity providers such as foreign terminals will enable consumers in more low tier cities to get more convenient access to the latest global fashion trends and lifestyles.

In addition, compared with a second tier city, consumers in the three or four tier cities are more willing to spend.

By comparing the per capita consumption of consumers on the wharf platform with the disposable income of urban residents, it is found that consumers in the three or four tier cities are more daring than the first tier cities. The consumers in Southwest China, represented by Guiyang, Nanning and Kunming, are the most daring.

Among the top 30 overseas shopping cities, the three or four tier cities occupy more than half of the seats.

On the one hand, the overseas tourism market of these cities is relatively weak. A large number of overseas shopping needs are met through cross-border electricity providers. On the other hand, the high-end consumption ability of the three or four line urban population should not be underestimated.