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Lee 2010 Autumn And Winter Two New Technology Highlights Four Major Seasonal Themes

2010/7/7 17:20:00 121

Lee Autumn Winter Technology Highlights Season

Lee 2010 autumn and winter new products, precipitate the classic and distinct brand essence, original and exquisite metamorphosis elements, dominate the cowboy.

As a cowboy expert, breakthroughs of color retaining fabrics, body drills, collision contrast hue, abstract geometric patterns and metal details, Lee has made significant innovations and breakthroughs in the new season in cowboy crafts, and has been perfectly displayed through the autumn and winter series.


 

The new season Lee Durablue long indigo series, which is designed for consumers who love the jeans for a long time, is a revolutionary technological innovation that allows jeans to remain highly colored after 50 household washing.

The technology was developed by Japan, using advanced dyeing treatment and the latest nano technology, so that the washing effect of cleaning, grinding or breaking yellow can be retained for a long time.


 

Despite the revolutionary application of fabrics, adhering to the spirit of innovation Lee boldly in the jeans tailoring to seek breakthroughs.

In the autumn and winter of 2010, Lee specially developed a Diamond Cut drill for women to cut jeans. Designers skillfully integrated into 4C elements, including comfort (Comfort), self-confidence (Confidence), tailoring (Cut) and modern sense (Contemporary), creating the perfect cowboy series for women.

This series of LYCRA drilled elastic fabric, combined with innovative cross knitting technology, can extend to the four sides, and has a super resilience. The 360 degree of all soft and feminine body fit perfectly, showing the feeling of dynamic movement like second layers of skin.

In order to improve the female body shape and highlight the curve beauty of the body, the tailoring has been re examined and adjusted, and improved the trouser clipping, the sides seam and pocket position, shaping the obvious buttocks effect, lengthening the leg line, making the leg type more slender, wearing more sexy and confident, plus the flashing details of the back pocket and waist, making the women more fashionable and charming.


 

With the revolutionary Durablue indigo series and the innovative female Diamond Cut drill tailoring, Lee will catch up with fashion trends in the autumn and winter of 2010 with the theme of the four seasonal products.


 

  

Classic clothes tide Go Clothes


In the United States of America in the 60s, the richness of material life and the absence of traditional beliefs collided the fashionable culture peculiar to this period, and became the benchmark for pursuing the spirit of self liberation.

Inheriting the quintessence of the 60s retro trend, Lee used the American style gas station as a blueprint to make the best of the classic elements such as pop art, abstract pattern and color collision.


 

With the industrial blue and sunset red as the main color, the new season Lee jeans will play the most important role in the American style of heavy ink, bringing a new wave of color pioneers.

Matched with the top coat, the new type of lightweight clothing that is redefined is blended with modern and nostalgic fashion spirit: the men's wear is the classic 60s baseball outfit, decorated with badges, stickers, and crash color lattice shirts to create a fashionable Icon matching. Women's dress is more concerned with details, flexible use of stacking and various kinds of cloth splicing, greatly enhancing the appearance value, bringing unprecedented romance and freedom.


 

  

Eternal craft Durabilt


Tough and wearable materials, comfortable and loose design, and strong functionality make the tooling fashionable for a century.

The traditional tooling elements have been permeated with the brand blood of Lee. As early as 1921, Lee launched the first original tooling design. In 1923, the appearance of the uniform tooling further highlighted the brand's durability concept, which is the masterpiece of brand permanent technology.


 

Lee launches "eternal craft Durabilt" series in the new season, once again introducing people into the industrial revolution time wheel to feel the most essential sex appeal of the improved modern chemical equipment.

Following the industrial age's highly sought after tooling, the Lee series of men's wear is not only lack of classic Carpenter trousers and comfortable narrow legs, but also with a large hard lined big size motorcycle jacket, a rugged dyed denim shirt or a half open Henry collar, and an interpretation of Lee's admirable and independent attitude towards life.

Ladies wear Boy Friend trousers and workers' trousers as the highlights, creating loose and casual shapes. The upper part of the dress is decorated with the details of the crash color line and monochrome collection pattern, and the accessories with metal texture will be popular in the autumn and winter fashion circles.


 

  

Storm Rider Storm Rider


In a famous herdsmen competition held in Lee history, Turk Greenough, a horse trainer, tamed a horse that no one could drop at that time - "Midnight", which made the inspiration of the 2010 "autumn storm" Lee series of "storm Knight" series.


 

This series of washing water is a highlight of tattered and black. It fully displays the rugged aesthetics of the cowboys of the western United States and brings relaxation to the wilderness.

Women's clothing is deeply influenced by the style of the stripper Sally Rand. It aims at embellish the feminine body's beauty. Through the Diamond Cut drills cutting and the boot type, the big horn type trouser leg ends, the elongated figure is significantly elongated. Watermark, printed lace, lotus leaf lace and the details of the fold are embellished, showing the feminine freshness and sexy temperament.

Rugged and restrained, passionate and soft, the Lee storm Knight Series will hit the western style of rough character this season.


 

  

Black flash Black Glamour


Black, always occupy the corner of the wardrobe.

It represents the taste of clothes and the attitude of dressing. It always interprets fashion and creates eternity.

In the autumn and winter of 2010, the black trend struck again, and Lee made the night shine. With the "black Black Glamour" series, you can create the classic and radiant party in the festival.

Whether it is tough, cold, charming, cool or colourful, or retro elegance, with the sparkling details of smoke, beads and knobs, it is filled with abstract patterns, low-key, gorgeous wind and exaggerated sense of stage.

By applying black to different fabric materials, adding black to black to increase the visual sense of the overall shape, let the sparkle from the details and luxurious in low key.

In the fall and winter of 2010, the brand new black flash series of Lee gives all the glory of black, and achievement belongs to your party expression only.



 
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