Male Shopping Guide Has Become The Focus Of Children'S Wear Brand Shop.

Men have many advantages.

As 5 men in red, yellow and blue children's clothing store

However, the children of individual children's clothing stores are unable to adapt to the emergence of male shopping guide members.

"Some parents will look at you with puzzled eyes. After all, there is a big man who helps children pick up clothes on the side, which makes people unaccustomed."

Xu Shihong, a male shopping guide in the five horse store of Xiao Huang, ran into several times in the 1 months of his work.

From the beginning of the confusion, and now can achieve the highest turnover of 6000 yuan a day, Xiao Xu said, male shopping guide to get more confidence in the need for more efforts.

And the errands are the strength of male shopping guide.

"In the past, my female colleagues walked back and forth for nearly 10 minutes, while I only sprint for 3 minutes at a speed of 100 meters, and the customers can wait less than 7 minutes."

Xiao Xu said.

The number is increasing.

At present, the male guides in red, yellow and blue stores account for 8%, and this figure is likely to increase.

"Men and women collocation is a new attempt."

Xu Shunwu, manager of red, yellow and blue planning, said that the requirement for male shopping guide is handsome, affable, high school or above.

Some people think that "Uncle shopping guide" can make business easier than female guides, so long as they can succeed in catching up with customers.

"Mother's awareness of prevention is very strong. The compliments of female shopping guides are often regarded as a marketing tool, while male guides' compliments are more easily accepted."

Peng Lei, manager of red, yellow and blue camp, thinks.

Now more and more men are willing to be guides in the field of women and children's products.

A woman wears children's clothing.

The wastage rate is relatively high.

"We once had a male shopping guide, but it didn't take long to leave."

Yu Yan, the director of "winter lovely", said that male shopping guides sometimes feel confused at children's clothing stores.

Compared with the female shopping guide, the boy shopping guide of the children's wear shop lost more quickly.

"When freshness comes, social cognition and mentality will change, and it will be normal to lose quickly."

Peng Lei analysis, most of the children's clothing shop male shopping guide, academic qualifications are junior college or undergraduate, they are more willing to guide the staff as a career springboard.