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Listed Companies Should Pay Attention To Human Capital And Inject New Vitality Into The Industry.

2010/8/31 14:57:00 64

The development of capital market has laid wings for the traditional Chinese clothing enterprises and the brand flying dream.

But can the entry of capital integrate the culture of another social class?

Traditional industries

Inject new vitality, is the capital listing brand really get in.

Fashion value

A sign of capital.

Wedding bird

Before the listing of the clothing companies, the board of directors of the company cleaned out the shareholders and friends of the major shareholders, and hired the social elite to manage and manage the company's capital. Another famous clothing company that contrasted with it was "half bought and half sent" before the listing, so that most of the company's stock ownership was held in the hands of more than ten family members. This behavior rarely seen in the family holding history of the Chinese stock market has caused the industry to talk about it.

In the era of modern capital, what kind of capital do Chinese traditional industries really need?

The economic fluctuation of capital is not only a simple economic phenomenon, but also becoming the characteristics of the times in all aspects of economy, politics and social life.

In the competition of modern brand business mode, traditional enterprises rely on what kind of value chain to win. The management and perfection of brand management system is the key.

How can the development value of a brand be recognized by the society from the development of a private workshop to a listed company holding huge amounts of capital? It is a high-quality business management talent that needs to adapt to the development of the modern capital market, and the continuous innovation of the brand traditional business mode can be realized.

The United States has released a draft notice on equity incentive recently, and proposed to use equity to encourage more than 200 talents, including directors, senior managers and other enterprises.

At present, "equity is worth more than salary", through the "equity incentive" to effectively retain the elite talents of clothing, is the core of brand creating core values and enhancing the core competitiveness of enterprises.

Some listed companies that have not implemented "equity incentive" have recently "many executives resign resigned, partly for this reason", which has become an open secret of the industry.

Many listed companies regard industrial scale, operation internationalization, management modernization, team professionalization and stock socialization as the development goal. After gathering the wealth of society, they have gained some ideas on how to make their core competitiveness in the battle of the masses, how to rely on the power of high quality management team to arouse mental agitation, how to rationally and ingeniously innovate business models, how to leverage capital leverage to pry equity, restrict the bottleneck of enterprise development, and how to make use of the power of capital to aggregate the management elites that can change the operation mechanism of enterprises, and how to start the constant power of brand sustainable development.

It is no doubt that the popularity of Chinese clothing enterprises will gain further popularity in gaining market wealth capital. However, it is doubting whether enterprises can enter a new stage of development and become a leading and internationally renowned company in China.