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Shoes Brand Dragon Business Casual Shoes Fully Open E-Commerce Marketing Mode

2010/11/13 13:15:00 113

Online shop is actually Electronic Commerce A category. In 2010, the domestic shoes brand long school business casual shoes began to make people "sit up and take notice". In China's largest B2C shoe shopping mall, shoes online. Dragon School Business affairs Casual shoes It has not only increased the sale of many new channels, but also sold 100% kinds of leather shoes, leather shoes and high grade cloth shoes, which are made of genuine leather material, and the profit is very thin, but its sales volume is very amazing. It can reach more than 700 pairs per day. More importantly, some shoes have not been sold in dozens of dragon shop stores across the country. brand Attach importance to the B2C shoe net.

For any brand, perfect sales channel construction is one of the indispensable factors for brand winning. The strategic layout of long-term vision determines the pace of development of dragon enterprise will go farther and farther away. The Dragon School is convinced that the precise and efficient control of distribution network will not only ensure the timely launch of new products, but also seize the opportunities of the market and facilitate the long-term sustainable development of the dragon group.

It is understood that at present, the dragon brand has begun to make full efforts to e-commerce, and the preferred object of development is the largest B2C footwear mall in China. Long Pao company official said, we hope that with the big platform of the shoe net, the dragon brand will be listed at an early date, and it is expected to squeeze into the international brand field in the coming years. In fact, this is no accident. In 2010, there were several brands of water testing e-business. They also entered the shoe net with unique style charm, for example, the recent 2013 shoes (love your life) lovers shoes.

When it comes to 2013 lovers' shoes, people can't help asking: Why are these new people trying to sell their shoes in the market? According to experts, the first thing is that the reputation of the shoe net is good, and the second is that the shoe net only buys genuine products, no fake products, and the quality of shoes is guaranteed. Up to now, no consumer has pointed out that there are any quality problems in the shoes sold by the shoe net, which is very reassuring for the consumers. The third is that the shoes sold by the shoe net are the lowest genuine price of the national B2C footwear website. The leader of the shoe net once said that our starting point is centered on the interests of consumers, and the purpose of consumer service is to shoot the shoes net. We prefer to earn less than 20 yuan or more for each pair of shoes to retain new and old customers, and we are not willing to lose long-term cooperation opportunities for the sake of temporary benefits. But the shoe net relies on the huge daily sales volume to make up for the losses.

As mentioned above, a large number of finished shoe enterprises have gradually entered e-commerce. Experts pointed out that in 2015, all the shoe brands of the whole country could be spanferred to e-commerce, or the double sale plan of developing physical stores and online stores. According to incomplete data, there are 15% big and small shoe brands in the country before deciding on the electronic commerce of water. Some of the small brands who have entered the shoe net are responsible for the sale of brand shoes.