The Electricity Supplier Hits The Summer "Promotion War" To Let The Human See Mist.

The channel battle, which has been enduring for a long time, has now moved to the online market. The discount sale of many B2C business activities is becoming more and more intense. The summer vacation in 6 and July seems to be a high point.

B2C giant hits "

In June 18th, Jingdong mall made a profit of 50 million yuan for the users in the whole June, and all kinds of half price, including IT, clothing, books, daily necessities, digital accessories and so on, were all low price promotions. At the same time, Suning Gome also launched a dumping promotion on line. The Gome online store put more than 30 million yuan in all June, and 200 thousand models of all kinds of household appliances. But suning.com announced that it would implement a half day delivery service plan in the year, and was not idle in June. It also launched activities such as "100 full back to 100 household appliances vouchers", "home appliances set up full meals, and the highest straight down 888 yuan".

The major e-commerce platforms start a promotional campaign, which is actually a thirst for market share.

In the first quarter of 2011, the total retail sales of China's B2C reached 47 billion yuan, while Taobao and Jingdong accounted for one or two respectively, followed by excellence, Dangdang, fan, suning.com, wheat net, shop 1, red children and so on.

Obviously, low price promotion must be a good way to seize the site online.

Under the bombardment of many promotional activities, many online shoppers are unable to find the way to discount. Some online shoppers say that they have escaped the "Christmas robbery" but they are in the "Yuan Zi Dan" (New Year's day).

Self deprecating allegorical saying reveals the confusion of online shopping people. How do discount activities compare? How can discount be more cost-effective to consumers? How can online shopping activities be more discounted and cost more?

Activity planners often spend their time thinking differently.

In fact, discount activities can be compared to one.

Reporters learned that a few days ago, in the A shares of small and medium board e-commerce listed companies, net Sheng business treasure (002095) of its well-known professional shopping navigation platform -- a new discount sale promotion platform on the purchase of treasure, which collected a lot of B2C platform's latest promotional discount activities, and each activity has sales promotion discount to the degree of strength rating, so that online shopping people at a glance, no need to switch between many platforms.

In today's booming sales, we need a professional third party platform to compare the differences between these activities for consumers, to keep money bags for online shoppers, to avoid blindly following, and to avoid some illegal businesses, such as "fake sales promotion, real deception", which has created a barrier for the majority of Online shopping users.