Quanzhou Textile Enterprises "Functional" Enter The International Market
The seventeenth China international textile fabrics and accessories exposition (Qiu Dong) (hereinafter referred to as Intertextile exhibition), Quanzhou textile enterprises to consumers products in addition to the continuation of the past complexion, colorful appearance, many more special internal functions. Haixing material's new biomass shears, Haitian's everlasting renewable environmental protection fabric, Longfeng textile technology's six patented functional products, and Tai Lung cloth's outdoor function products. From upstream yarn suppliers to finished fabric suppliers, the process of Quanzhou textile enterprises' industrial chain functionalization is speeding up.
Frequent functional fabrics are displayed at the exhibition.
When water flowers come out and disappear with warm patterns, these two are called camouflage fabric and temperature. Fabric The product is Fujian Longfeng. Spin Technology Co., Ltd. is the two main product of the exhibition. In addition to these two products, Longfeng textile technology also brings many functional patent products, such as moisture absorption, sweat, antistatic, elastic high function, radiation protection, environmental protection and antibacterial.
"We have brought hundreds of products, of which functional products account for 70%. Many of them are patent achievements and latest research and development results. Xu Zhanghua, manager of Longfeng textile technology research and development center, said that "functional" has become a trend of sportswear fabrics.
Fire retardant, ultra-low temperature, temperature discoloration, breathable and moisture permeable, waterproof and waterproof... The products produced by the Tai Lung cloth industry also have unique functions. It is reported that as early as two years ago, the Tai Lung cloth industry was optimistic about the outdoor sports market, and intensified efforts to develop functional products. This year, for the first time, the company has made large-scale demonstration of its latest research and development results, and has attracted many businessmen's interest in special new functions such as fire retardant and ultra-low temperature. "As outdoor sports get hotter and hotter, the outdoor fabric market has started. The requirements of outdoor fabrics are high, and various functional appeal points will become the research and development direction of future fabrics. " Analysis of Liu Zhishun, deputy general manager of Tai Lung cloth industry.
In addition, Haixing materials technology and DuPont Co jointly developed a high-tech differential fiber, shaston, which has the characteristics of low carbon, environmental protection, comfort and elasticity. China Taishan science and Technology (Lian Jie textile) displays functional professional sportswear fabric, new Daihatsu brings super low temperature down down fabric, and Fujian Concord union printing and dyeing industry, Jinli textile, Federation Sanhe and other accessories enterprises have launched new products such as memory silk fiber, FLYCOOL cooling fabric and so on. Various functional products have interpreted the functional view of Quanzhou surface accessories at this Intertextile exhibition.
Start from the source "functionalization"
When the concept of function sweeps across the fabric industry, the functional process of upstream yarn suppliers will also have to increase. In this regard, the pace of textile enterprises in the upper reaches of Quanzhou has quicker.
Shupis is the first project of Haixing material science and technology cooperation with DuPont, and is also the future masterpiece of the company. According to Ouyang Wenxian, President of the company, the project has been invested and brewed for two years. The product uses corn fiber as raw material, and its energy saving and emission reduction function is remarkable. Compared with conventional products, it can save nearly 67% of energy consumption, and has low carbon environmental protection, comfortable elasticity and natural touch. "This product is the only biomass elastic short fiber that has reached the level of industrial production in the world. It will lead the industry to develop in the direction of technology and functionality." Ouyang Wenxian said.
The research and development of upstream suppliers has made many fabric enterprises work hard in order to make products more distinctive and stable.
"When we first started doing functional products, we mostly worked hard in the post process finishing process, and carried out some functional treatments. Since the beginning of this year, we have tried to perform functional processing in the preceding process. For example, select some special functional yarn, or choose and deal with slurry. In this way, there will be more opportunities in the whole industry chain to give the product functionality, and the functional performance will be more durable. Xu Zhanghua said. It is reported that the company mostly uses Taiwan yarn materials, and tries to do more in terms of yarn quality.
Moreover, in addition to improving the "timber" aspect, many enterprises have made rectification in the aspect of "efficiency" and promoted the functionalization process in many dimensions. The Limited by Share Ltd, which has always used functional fabrics as its product characteristics, has made breakthroughs in various dimensions in the continuous improvement of product advantages in recent years. It has made significant progress in all aspects of technological innovation, R & D, and equipment renewal, and produced more functional products by introducing high-end equipment from Billy.
Companies including Tai Lung cloth, Federation Sanhe and long Xing long textile enterprises all say that a "whole industry chain functional" mode is being implemented by Quanzhou textile enterprises.
Docking with international customers
"We have done special treatment, hidden patterns can appear in water, can be used for umbrella cloth, raincoat. This product has antistatic function and is especially suitable for dry season. This can be hygroscopic and perspiration, and is mainly used for professional outdoor sportswear. During the Intertextile exhibition, the above profiles can be heard on the booth of many Quanzhou enterprises. It is worth mentioning that foreign customers' interest in functional textiles doubled this year.
"We have received a lot of businessmen from Europe and the Middle East, and have expressed great interest in some functional sports fabrics, and have asked for samples." In this exhibition, many enterprises such as Longfeng textile technology, Tai Lung cloth industry, and Longxing long have gained a lot.
Quanzhou enterprises, which cooperate with DuPont, Lan Jing, 3M and other international textile giants, have won the favor of foreign businessmen. Many enterprises including federal Sanhe, Haixing material science and technology, Haitian textile have attracted many customers with the concept of low carbon and environmental protection.
"Adhering to the concept of green, low carbon and environmental protection has become the consensus of the international textile industry. Our cooperation with internationally renowned enterprises has increased the development, utilization and popularization of environmentally-friendly raw materials, and started to fully embody the development trend of energy conservation, low carbon and environmental protection from the source. This low-carbon function is in line with the needs of international buyers, and has a positive effect on the company's further expansion of the international high-end market such as Europe. Federal Sanhe vice general manager Wang Ronghua said.
In addition to overseas buyers, many local exhibitors also believe that the new products brought by overseas exhibitors this year provide an opportunity for domestic enterprises to connect with the international trend. It is reported that the Intertextile exhibition converged on 12 countries and regions from Germany, India, Indonesia, Italy, Japan, Korea, Pakistan, Spain, China, Taiwan, Thailand, Turkey and the United Kingdom. The leader of Tencel fiber innovation, the Austria Lenzing exhibition group, the -Invista exhibition team of Lycra fiber, the Korean Hyosung exhibition group and the American Cotton Association and other special fiber products exhibition groups have launched to attack the latest trend.
"These enterprises have an excellent reputation in the field of functional textiles, and their R & D capability is very strong. They are the leaders of the industry trend. Besides learning, we are also seeking opportunities to cooperate with them, which gives us more opportunities to go to the international market. Local exhibitors said in succession.
"Functionalization" landing implementation
The 13 pavilions, with an exhibition area of 150000 square meters, come from about 23 countries and regions, and 3108 exhibitors are exhibiting the latest products. The Intertextile exhibition is unprecedented in scale. For exhibitors, this is not only a display platform, but also a platform for learning and communication among peers. Therefore, after the exhibition, visiting exhibition became the first choice for enterprises. I walk around with a lot of people in the industry and explore the virtual reality of the functional products of textile enterprises.
After passing a booth under the "professional cold resistant fabric production base", we asked the other person, "what kind of products do you tolerate below twenty degrees?" the other staff member was stunned. Without hesitation, he replied, "all of the materials we put on are all super low temperatures." One sentence surprised colleagues in the industry. "This research and development capability is so strong," and went to study every product carefully. After the study, the industry relieved and shook its head again.
In the nearly one day's exhibition, many similar answers have appeared. "Every product of our country can be resistant to ultraviolet radiation, and it can prevent wind and dampness." After careful observation, there are both admirable and disappointing. "Half empty and half real", there are many innovative functional products, but many enterprises are just fighting concepts, shouting slogans. Finally, we concluded.
Another insider from another industry pointed out the reason: "functional textiles are so hot that they are a good publicity concept. However, as the market has just started, many enterprises have failed to keep pace with research and development, so they follow suit naturally. Moreover, the function and efficacy of functional textiles are difficult to verify at many times, but even if they do not have the functions claimed by the manufacturer, they will not cause health hazards to consumers, so they do not care.
I believe many people feel deeply about the trend. The author believes that a starting market is undoubtedly an opportunity, but whether it can become an opportunity for the development of textile enterprises depends on how the enterprise should take this road. If we just follow the path of "follow up", we will not really invest in the market, and believe that we can only win short-term interests. If we take the real road to invest in R & D and innovation, we will surely lead the industry market in the future.
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