Winter Clothes In Xi'An Shopping Malls Are Expensive&Nbsp; 300 Yuan To Make A Down Jacket Is Popular

In severe winter, winter clothes such as down jackets are indispensable for cold prevention market Priced in thousands Clothes & Accessories Most consumers find it hard to accept this, and many citizens begin to pay attention to some stores that specialize in customized down jackets, and choose colors and materials to make one of their own Down Jackets Only 300 yuan is needed.

　 present situation

Down jacket sells for thousands

Yesterday, the reporter visited many shopping malls such as Minsheng and Kaiyuan, and learned that in this winter clothing market, the price of down jacket has generally entered the era of 1000 yuan, some even up to 1999 yuan, and the price tag is directly chasing leather clothing. In the women's clothing counter of a brand, the reporter saw that the price tag of down jackets generally hovered at 1399 yuan, 1799 yuan and 1999 yuan. The salesperson told the reporter: "The rise in the cost of raw materials such as duck down and human resources led to the price of down jackets this year being two to three hundred yuan higher than last year, and the price of down jackets of more than 800 yuan last year was 1000 yuan this year."

Ms. Zhou, a citizen, said: "In the first two years, you can buy a brand down jacket with a good style for more than 500 yuan, but this year it is very rare to buy a brand down jacket with a price of more than 700 yuan, and 800 yuan is the starting price, which generally costs thousands of yuan. If you add a rabbit collar, fox collar and other accessories, at least 1500 yuan or more, you can catch up with leather clothes if you go up."

This winter, Xiao Chen, a citizen, plans to buy a down jacket to keep out the cold, but the market's price tag of 1000 yuan makes her feel unattainable: "Seeing the temperature getting lower and lower every day, ordinary overcoats may be difficult to keep out the cold. Two days ago, I went to the market. Who would have thought that a down jacket would cost more than 1000 yuan. My monthly salary is only 2000 yuan, and I would have to spend half of the money on buying a winter coat."

countermeasure

Customized and renovated into winter fashion

Yesterday, a reporter visited and found that there were two customized down jacket stores within a distance of less than 100 meters near a community on Tuanjie Road. According to the reporter, the price of a customized short down jacket in the store is more than 300 yuan, and the price of a long down jacket is about 400 yuan, which is moderate and popular with many citizens. Some down jackets made from semi-finished products of the manufacturer are the most expensive, which cost about 500 yuan. The color, style and fabric are all selected by the customer. The shop is responsible for processing, and the price is half that of the mall.

Li, the owner of the store, told reporters: "Many customers take their favorite pictures of down jackets to the store. If the styles and accessories are not very complicated, we can all make a very similar one according to the pictures." He said: "The prices have generally risen this year, mainly because the prices of filling down and flour materials have risen. Last year, it only cost more than 200 yuan to make a short one, and more than 300 yuan for a long one."

In addition, the store also accepts the renovation business of down jackets. Xiao Wu, a citizen, brings a down jacket of his own past, She said: "I bought this dress when I was in college. After three or four years of wearing it, the price was very expensive at that time. Now it is out of date and I am reluctant to throw it away. So I took it and changed it for a new style and renovated it. The stuffed duck down in the old dress can be used again. It only costs 100 yuan for manual work, which is very cost-effective."