Transformation Of China'S Light Textile City Creative Park: Pformation From "Manufacturing" To "Intelligent Manufacturing"
At present, with the rising cost of raw materials and labor, the comparative advantage of China's manufacturing industry has gradually weakened and become an indisputable fact.
Because of knowledge intensive, high added value and strong integration, the creative industry can make the manufacturing industry gain core competitiveness and lasting vitality, and become an important engine for upgrading and upgrading many areas in China.
In Ke Bei new town, there is such a textile enterprise manager, he is witnessing.
Textile City
From the "manufacturing" to "intelligent manufacturing" magnificent pformation, but also personally set up a "intelligent manufacturing center" - China Light Textile City Creative Park.
He is the chairman of the Zhejiang Baolong clothing Limited company and the deputy director of the creative garden development and Construction Management Co., Ltd.
The Dream Pursued
The fate of Xie Wenjian and the textile city must be traced back to 8 years ago.
At that time, Shaoxing County, "hate cloth is not ready to wear", in order to extend the industrial chain, make the north of kbei become a well-known clothing brand production base, and government departments go to Fujian and other places for investment.
Xie Wenjian's "seven wolves" company was brewing at the time. In order to expand the scale and achieve rapid development, the company needed to find suitable clothing processing and production base throughout the country.
Considering that Shaoxing county is a well-known textile base in China, it has the largest textile market in the world, and the government department is enthusiastic.
Xie Wenjian immediately agreed with the company: to build a clothing production enterprise in Keqiao, supporting the company.
Be-all
raw material
It is advisable that all orders are ready, and only a group of workers can be produced continuously in the workshop.
Ideals are beautiful, but reality is cruel.
When the plan was established in 2004, the wage of sewing women workers in Shaoxing was about 800 yuan. By 2009, when the Zhejiang Baolong dress limited company was formally put into production, the wages of employees had risen to 2500 yuan.
The first phase of the company planned to recruit 300 employees, but it only recruited 100.
"Seven wolves" found that "Baolong costumes" failed to achieve the expected production capacity, and had to make adjustments to pfer orders.
Break through
If the cost of processing a shirt is 10 yuan, the labor cost will be 6 yuan, and the auxiliary material will be 1 yuan. The profit from the boss will be less than 3 yuan, and the cost of packing, pportation, machine depreciation and enterprise management will be eliminated. A garment that looks like a profit of 10 yuan will eventually be more than 1 yuan in the hands of the enterprise operator. Sometimes even this number is not available.
In 2010, many garment manufacturers in kbei were pferred.
This is both a warning and a test for Baolong costumes.
The company to survive, to develop, how to do? Such a day, let Xie Wenjian feel entangled.
"The added value of products is low, and there is a great deal of pressure on the external market. The key problem lies in the lack of independent brand design."
Xie Wenjian said.
The market does not believe in tears.
Xie Wenjian is seeking breakthroughs.
At that time, the "seven wolves" set up a design center in Shanghai, and then reminiscent of the strategic goal of the international textile creative center proposed by Shaoxing county two years ago -- "design" and "creativity". Xie Wenjian had a plan: making orders only, designing to make big money, and early pformation.
Originality
Those who are admonished cannot be admonished.
Textile City is the largest textile distribution center in the world, and has many ready advantages and resources.
The present situation is that more and more production enterprises are separated from the main textile enterprises, and the design and development are separated from the original textile enterprises. The design is becoming an independent industry.
In many big cities, the old factory buildings have been pformed into creative bases, and the plot has been revived without saying that it has also created an ever increasing value.
industry chain
And burst out huge economic energy.
To build a creative park, to build a platform for the development of creative industries for enterprises like ourselves, and to promote the pformation and upgrading of our county's textile industry. Under the guidance of the county Party committee and county government, "Baolong costumes" and "Rui Xue international", together with Ke Bei, jointly put forward this bold "creativity".
The county Party committee and the county government attached great importance to it. Taking the planning and construction of the creative park as an important platform for the development of creative industries in our county, setting up reasonable conditions and requirements, encouraging enterprises to attract foreign investment, and becoming the new main body of developing creative industries, and creating the road of diversification of investment entities for industrial incubators.
Xie Wenjian was greatly encouraged.
"Our goal is not only to recover investment, but to cultivate an industry, so that enterprises in the park can find their own position in this emerging industry, and then let design serve the market, service industry and achieve win-win results."
Xie Wenjian told reporters that the park plans to invest 1 billion yuan to recruit 300 creative companies. At present, more than 70 creative enterprises are willing to enter the creative park. Most of these enterprises are textile creative enterprises, as well as cultural film and television, and financial services.
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