Value System Of Keqiao Textile Expo 2012

"A successful exhibition, in addition to actively helping the big business tree brand, should also be based on providing solid and effective information resources, business resources, capital introduction, media dissemination and other strength support for SMEs. Through the link between enterprises and exhibitions, the two have developed together. When faced with a reporter's definition of a professional's success or failure criteria, an industry expert replied.

For Keqiao, China, which has entered its 12 birthday in 2012. Spin In terms of product fairs, each exhibition will bring not only orders, but information and confidence to the exhibitors, and let the industry see not only the latest accessories and products from all over the world, but also the direction of future development of industry and products.

As an important part of the country Spin clothing The industrial cluster is walking in the streets and alleys of Keqiao, Shaoxing. The industrial atmosphere that comes from the surface is very exciting and exciting. Here, there are more than ten thousand kinds of textile enterprises, each producing more than 250 tons of chemical fiber products, about 6000000000 meters of chemical fiber cloth and more than 200 million garments (sets). Nowadays, the textile industry in Shaoxing has basically formed a complete textile chain from PTA and other chemical fiber raw materials to chemical fiber fabrics, printing and dyeing printing, clothing, home textiles, and so on.

The perfect industrial chain has made the land a global textile market 6.06,0.10,1.68%. Over the past 20 years, China's textile city has created a myth of circulation and commerce. Here, there are thousands of businessmen gathered in Japan, with a daily traffic volume of 100 thousand people. Here, the legend of wealth is staged every day, which has made countless people dream of starting an undertaking. Therefore, China Textile City is praised as a rare land of wealth and gold.

When the market grows to a certain extent, there is bound to be a new platform to serve it. Relying on the strong industrial chain as the industrial base and relying on the world-famous Chinese textile city group, Keqiao China International Textile Expo came into being. When the first Textile Expo was held in April 1999, it was hard to predict such a platform for local fabric display and trading, which could become an international professional exhibition in a few years. However, the Textile Fair has proved that it is a comprehensive business platform based on industry, serving the industry and looking forward to the industry. Under the new development pattern of textile industry at home and abroad, the progress of its commerce and trade depends on the broader market resources integration and a more complete service system.

After years of accumulation, the Keqiao Textile Expo has been highly recognized by domestic and foreign professionals. The stronger Matthew effect has gradually emerged in the Textile Expo, and many overseas exhibitors are expanding their scale. At the Expo, there are more and more people who buy different colors. This autumn Textile Expo has 42 overseas exhibitors and 125 bookings.

As the pillar industry of Shaoxing County, the textile industry plays an important role. "Cost oriented" has been the core competitiveness of Shaoxing textile industry, and has made great achievements in "Shaoxing textile". Today, the textile industry has entered the general upgrading of labor costs, the continuing pressure of raw material prices and the enormous pressure of energy saving and emission reduction tasks have also made the operators of textile enterprises entangled.

"Leading technology, innovative means of diversification, fabric more in line with market demand......" This is the consistent evaluation of many exhibitors in the last autumn Textile Expo. In order to maintain the sustainable development of fabric enterprises, besides the technical guarantee of quality, printing and dyeing, the application of fabric pattern and color is very important, especially the development of fashion fabrics. Using creativity to enhance the added value of fabrics and creating a new image of fabrics with fashion has become the consensus of many visiting exhibitors.

Where does the advantage come from? Product innovation, meticulous management, supply chain integration, e-commerce... Every business owner has his own spectrum in mind. This also makes the Textile Expo a center of information gathering and divergence center. Creativity attracts customers' attention, creativity creates new product value.

Nowadays, creativity has become the most beautiful scenery in Keqiao Textile Expo. With the first appearance of the "creative exhibition area" in 2011, dozens of overseas enterprises and famous names from Italy, Korea, Germany, Japan, Mexico and other countries and regions are known. Designer Bring the original design of fashion and characteristics, let the industry feel the great attraction of Keqiao industry magnet to fashion. In this exhibition, walking in different exhibition areas, creative elements can be seen everywhere. More and more textile creative organizations regard the Expo as an important platform for promotion and cooperation. This also lets the flowers of creativity bloom everywhere on the stage of the Expo.

China's textile industry will change from comparative advantage to competitive advantage in the future. At present, the most important income in the international textile value chain is attributed to technology and brand, and the profit is 80% of the total profit of the product. Fortunately, more and more Chinese enterprises are beginning to march towards this "80%", and the Shaoxing textile cluster is a solid force.

In 2012, Shaoxing county brought more expectation to the industry: eliminating the backward production capacity and transforming the textile capital after transformation and upgrading; buying and selling the global modern business city; creating the creative capital synchronized with the fashion trend of the world; building the online Textile City in a big way, building a modern electronic trading platform; "five star professional market that is full of the whole world" and pays attention to the protection of intellectual property.

When China's textile city practices the industrial ideal of "textile power" to "textile power", the Textile Fair will become the starting point and the rising place of the new "12th Five-Year" voyage with its huge platform.