Underwear Brand Will Be Allocated To The National Market Through The "Chinese Acupuncture Association".

In the event of changes in the competitive format, enterprises need to break through the bottleneck of development and use external force to get through. enterprise operation The "governor's two pulse". At present, the main way of business investment is to open investment fairs and participate in exhibitions. At present, there are many kinds of exhibitions on the market, and how to choose the best display platform for enterprises, which requires enterprises to have a pair of eyes.

Scale determines height.

The scale determines the authority and the flow of the exhibition, and it also determines the quantity and quality of the exhibitors. The exhibition will take a look at the scale of the exhibition. From the point of view of the needle spinning industry, such exhibitions will be held in Beijing, Shanghai, Shenzhen and other places. Among them, the "China Acupuncture Association" held in Shanghai every March, can be said that the underwear industry has a large number of exhibitors and the largest number of participants (especially dealers, which can be counted out from the registration form of visitors). It is also one of the most famous exhibitions in the industry.

Historical details determine depth

The length of the exhibition also determines the depth of the exhibition's history. The influence of people and influence takes time to accumulate. Therefore, the influence of an exhibition is improving with time. As the oldest and oldest Chinese needle and cotton trade fair in China, it is a window to open up the industry in the planned economy. From planned economy to market economy, " Chinese Acupuncture Association "Witnessing the development of China's needle fabrics is another powerful promoter of the development of the needle spinning industry from production to brand.

Reform decides the vitality of exhibition

The regulation of things development is a constant change. As an old exhibition, how to develop new vitality in the new situation, it is necessary to change. From the history of the development of "China Acupuncture Association", we can see that following the trend of the market and making innovations, this is one of the core driving forces of the "China Acupuncture Association" that will last for a long time. From the early stage of pure exhibition platform to the expansion of platform scale, the service of industrial chain was formed by the increase of category. In 2013, we further expanded the trading area, increased the category, and made the whole category communication platform. In order to better serve enterprises, brands and distributors, the "China Acupuncture Association" will upgrade its services to create a Centennial Exhibition.

Brand quick layout Market

Taking advantage of the "middle acupuncture" can help brand Quick layout market. In the exhibition, how to integrate the underwear brand with the strong exhibition platform needs careful planning. The first is the layout of the exhibition hall. The size of the booth determines the layout of the exhibition hall. If there are dozens or hundreds of square meters of booths, it is a good window for brand promotion and investment promotion. At the same time, the shape design of the booth should be novel and full of features, which will attract more attention from the crowd and the media. In the product layout display, we must form enough visual impact. Planning the site activities individually or with the organizers of the exhibition can further enlarge the benefits of the exhibition. For example, in recent years, some brands have launched the design competition during the exhibition, which is a good example of the platform's role. In the relatively concentrated flow of people (especially effective target customers, such as distributors) to promote activities, intensive resources, effective information dissemination and image display, play a multiplier role.