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The "Spring Festival Gala" Clothing Network Is Being Sought After. The Practical Dress Is Not Popular.

2013/2/24 9:42:00 13

The Spring Festival Gala Is The Fashion Of The Spring Festival Gala.

< p > with the advent of the Lantern Festival and the resumption of normal operation of the express, the shops are open.

At the moment, it is the season alternately, the clothes are not very good to sell, but the women's clothing seller has found a key word, "Spring Festival Gala".

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< p > although CCTV Spring Festival Gala is not the only choice for new year's Eve, it still receives the attention of many people.

After the end of the year of the snake spring festival, the hand puppet doll in Louis Liu's Spring Festival Gala magic tricks and the Short Skit "jump to jump" has become the "signboard" of the Spring Festival hostess in the Spring Festival. The hosts and the stars' dresses have also been tagging the "spring Festival Gala" with Taobao's shopping websites.

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< p > > strong > parity "Spring Festival evening dress" clothing is sought after < /strong > < /p >.


< p > February 22nd, the reporter searched for the 2013 Spring Festival Gala on Taobao, and jumped 16 pages.

In so many 2013 CCTV Spring Festival Gala "a href=" http://sjfzxm.com/news/index_f.asp "dress > /a", Sun Li has made a hot selling product with the ice blue breast dress and Qu Wan's sequins.

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< p > to Sun Li's "CCTV Spring Festival Gala" a href= "//www.sjfzxm.com/" > dress < /a >, netizen "sunny day" commented that "a little blue skirt is clean and refined, and a little sexy is also cute and cute". This is the most popular star dress after CCTV Spring Festival Gala this year.

Reporters found that this Oscar de la Renta dress online online purchase price of the United States direct mail price of 46128 yuan, the online cottage version of the price is only 280 yuan to 888 yuan, of which 300 yuan less than the highest number of stores, sales are also the best.

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< p > in the "NO.1 fashion front" store, Sun Li's dress is priced at 298 yuan, and 55 pieces were sold as of 17 o'clock in February 22nd.

Shopkeeper clq830606 said that on the spot of Spring Festival Gala, there were two designers who liked it. They only went on shelves in three days, and generally ordered about 15 days.

The price of the dress is 298 yuan in the Hangzhou store's "dress Princess dance". According to customer service "Lan sister home", it is felt that Sun Li's "a href=" http://cailiao.sjfzxm.com/matertial/show/default.aspx "dress > /a" version is very good. The store did it, and sold more than 30 pieces in 12 days.

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Similarly, Qu Wan Ting's sequins are also selling well on the Internet. P

Shopkeeper "babybaby0530" told reporters that Qu Wan Ting's clothing had been sold before the Spring Festival Gala. It was launched the year before. It sold well when it was launched, while Qu Wan Ting's green color on the Spring Festival Gala was the latest color last year, and it is also the most popular color.

In this store, the "same" short suit is only sold for 124 yuan, and many orders have been drawn from the price.

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< p > < strong > "unpractical" dress is not favored. < /strong > < /p >


< p > perhaps beautiful people think alike. In the year of the snake CCTV Spring Festival Gala, Jane Zhang also wore the dress of Oscar de la Renta, and the dreamy Asamura Kisa made the party more fashionable.

But this dress is relatively complicated because of its relatively complex manufacturing process. The customization price is between 1000 yuan and 5000 yuan.

Na Ying and Celine Dion also appeared in top brands. Qing Dong's dresses were also expensive, but sales were generally not good, and few people were interested.

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< p > Na Ying's white suit comes from Givenchy (Givenchy) 2013 spring and summer show. The shopkeeper's "lost fashion" sells the same pants on the Internet at a price of 580 yuan, and more than ten days have passed, and only one item has been sold.

Shopkeeper "jiaxinppp" analysis, this may and shop just opened, know not many customers, and now Na Ying popularity is not very strong.

In another store, the customization cost of this suit is 1880 yuan, and there is no paction yet. For such a high customization fee, the shopkeeper "9 dress 1" explains: "our family mainly does quality rather than sales volume, and the original is about 20 thousand yuan."

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< p > the same price is higher than that of Qing Dong's long tailored fishtail dress, which is positioned on the Internet as a "red bride toast". The order price ranges from 700 yuan to 19999 yuan.

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< p > why is there such a big difference in selling prices? Hangzhou sellers "long hair sister 2008" introduced in their own selling products: "knowing the price of embroidery, you can know that a pure handmade peony, 8 centimeters in size, is embroidered for at least one day, and the price per day is 80 to 100 yuan. This is the lowest price. We use machine embroidery. Please ask some girls who are expecting too much to make a detour. After all, a few hundred yuan can not be compared with 10000 yuan."

However, no matter what the price is, the sales volume is very general. By the evening of February 22nd, the highest seller sold only two pieces, with a price of 1568 yuan.

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< p > it seems that the online shopping behavior of netizens is also gradually rational. In pursuit of Spring Festival evening fashion, buying clothing is also paying more and more attention to whether it is suitable for oneself, whether it is practical, and whether the price is affordable.

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