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New World Department Store In Laishan, Yantai

2013/9/3 22:16:00 95

New WorldDepartment Store IndustryYantai

Hongkong, the world's top 500 company New World Department stores are stationed in Laishan District of Yantai to build LivingMall of 110 thousand square meters. Yantai The largest comprehensive shopping plaza. At present, the new world department store has completed investment promotion, the interior decoration is basically completed, and will open for guests in December. It will bring Yantai's first cinema theater, the first real ice rink, and many national chain restaurants and entertainment brands.


   Department stores + supermarket + Shopping Center three main formats


From the appearance, the red curtain wall, the super LED screen and the boat shaped shape give the modern fashion beauty of the new world department store. According to Wei Tiejun, general manager of the new world department store Yantai project, Yantai new world department store is committed to bringing the "modern fashion life new aesthetic concept" to Yantai, breaking the layout of traditional department stores and launching a compound collection store business mode. The new world department store promotes the consumption of all guests, experiential and one-stop shopping, whether they are elderly children, where there are places for entertainment.


New world department store has a total construction area of 110 thousand square meters, and department stores, supermarkets and leisure shopping centers are the three main formats. The supermarket has 7000 square meters on the ground floor, and is run by the new world department store. "The advantage of supermarket self employment is that it can be linked with department stores, and some coupons can also be consumed in supermarkets."


The department store has five layers, one is cosmetics, shoes, jewelry, watches, etc. the two floor is less ladies dress, the three is the mature dress, the four is men's wear and outdoor sports, the five is the theme catering.


The first floor of the shopping center is fashion clothes and leisure petty bourgeois catering. The two layer is the shopping mall. Fashion dress The three level is children's amusement, children's comprehensive experience, fast food, the four level is KTV, functional experience, the five floor has real ice rink, movie city, dining in every layer of shopping center.


Parking is a major problem restricting the commercial development of the old town. The new world department store has a large parking lot. There are 500 parking spaces on the ground. There are 1000 parking spaces in the underground parking lot.


   The introduction of the only cinema theater in Yantai.


New world department store is the largest department store owner and operator in China. It has the background of Hongkong enterprises and the world's top 500 enterprises. Zhou Dafu jewelry, Grand Hyatt Hong Kong and other new world stores are affiliated with the new world group. Yantai new world department store is the first in Shandong Province, and will become the flagship store in Shandong district.


With the background of Hong Kong funded enterprises, the new world department store will bring forward and fashionable consumption concept. There are about 400 well-known brands in China and abroad, and many fashionable Chinese fashion brands will also enter Yantai for the first time. The four level children's Experience Hall of the shopping center is a national chain brand. It will also bring the first real ice rink in Yantai and the first theatrical theater in Yantai.


Wei Tiejun, general manager of new world department store Yantai project, said: "although there are many cinemas in Yantai, many of them are decorated with luxurious cinemas, but there are no cinema theaters. After having a cinema, the audience can not only watch the latest movies, but also go to the cinema to see the premiere of the stars. Speaking of cinema cinema, many people in Yantai may not be familiar with it. This is a movie distribution and projection operation mechanism formed by a movie distributor and some movie theaters. The cinema has unified brand, unified arrangement, unified operation and unified management for its cinema. The new world department store introduces the Star Cinema Line Cinema with 8 screening rooms.


   Many national food chain brands are stationed.


People in Yantai have a good luck! Full of desserts and Burger King entering Yantai, attracting a large number of Yantai diners. A group of national food and beverage shops will be stationed in the new world department store, such as a tea, a 85 degree C, Han Na Shan, wo Lu sushi and so on. How can the Yantai people who are fond of eating eat their fingers?


Wei Tiejun, general manager of the new world department store Yantai project, said the preparations for the new world department store have entered the mid and late stages, and it is expected to open formally in December. New world department store in Yantai will create the first new department store concept with "fashion" and "life" as its concept. Here, people can not only shop, enjoy all kinds of experience of eating, drinking, and playing, but also enjoy financial services such as banking and communications payment. They can basically accomplish all aspects of daily life.


The new business model of the new world department store is a shock to the traditional consumption pattern of Yantai, which will bring about a great revolution in the history of Yantai's commercial development.

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