Traditional Enterprises Need Layout C2B To Build A Win-Win Mode.
< p > what is c2B? It refers to consumer (consumer) toBusiness (business).
With the "B2c" competition in the field of production and marketing entering the white hot stage, this brand new "c2B" mode of "selling production" and "eliminating production" has attracted more and more attention.
With the rapid development of mobile Internet, the voice of consumers will become stronger and stronger. The first driving force of future value chain will come from consumers.
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At present, China's labor costs continue to rise, overseas market is weak, technological development bottlenecks and other problems, are quietly oppressing the original profits of Chinese enterprises P.
The pformation and upgrading of traditional enterprises is not only a forward-looking national strategy, but also a realistic challenge for the survival and survival of enterprises.
The innovative c2B mode of "China cloud factory" will bring great impetus to the pformation and upgrading of traditional enterprises.
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< p > "with the advent of < a href=" //www.sjfzxm.com/news/index_c.asp > the era of Internet < /a >, the B2c mode with manufacturer centered in the industrial age is gradually being replaced by the consumer centered c2B mode in the information age.
He Chibin, founder of China cloud factory, told reporters that the c2B mode can effectively meet the personalized needs of consumers, enable consumers to participate in design and production happily, and improve the efficiency of supply chain and reduce product inventory, which represents the future direction of the market in the information age.
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The "P cloud C2B" platform has been established for several years. After several years of exploration and practice, a c2B innovation ecosystem has been established, which has satisfied the development of electricity consumption from consumer circulation to personalized manufacturing and production. This ecosystem includes: c2B personalized community, design alliance, rapid reaction production alliance, social platform and commodity trading system.
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< p > take the most popular and important a href= "//www.sjfzxm.com/news/index_c.asp" > clothing "/a" products in Taobao sales as an example. Through joint efforts with relevant associations, China cloud factory has formed a large cloud design team.
According to the introduction, China cloud factory in the process of brand cooperation with Tmall, China and so on, designers have chosen the competent design tasks according to the needs of businesses and their own expertise, uploaded to meet the design drawings or videos of the merchants, and then the cloud platform has quickly made the scheme chosen by the merchants to make the real samples, the data packets used by the electricity suppliers and the T videos of the brand businesses on the open line. The consumers of the personalized community and social platform can cooperate with the c2B. The orders of the merchants are handed over to many factories and enterprises with different characteristics on the cloud production platform, and the production of c2B is completed through the bidding and delivery orders.
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< p > > "China cloud factory" has realized the large-scale interaction and cooperation between the designer alliance and the rapid reaction production alliance. Through the "four in one" resources of the south of the Five Ridges electric industry park's stream of people, logistics, information flow and capital flow, we have jointly created the designer's free innovation platform that can meet the needs of innovation c2B, the production alliance platform, the new product procurement center, the personalized creation supplier platform and the e-commerce supplier's ordering platform.
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< p > China cloud factory c2B < a href= "//www.sjfzxm.com/news/index_c.asp > > innovation operation platform < /a > created is a mutually beneficial and win-win mode.
He Chibin said, "China cloud factory" using cloud technology, professional construction to complete one of the core of innovation c2B, China's most lack of "product innovation and industrial chain collaboration capabilities", and through the integration of the industrial chain, production enterprises, designers and e-commerce brand businesses can achieve cooperation and win-win in the c2B innovation ecosystem, that is, pure processing enterprises can get profits through bidding.
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< p > How can c2B achieve mutual benefit and win win? It is understood that first of all, designers, regardless of part-time jobs, can meet the design needs of brand merchants and gain design fees and sales divisions.
Enterprises with both design and production capacity can share the dual benefits of design and production by providing new goods or providing new creations.
As a supplier of surface materials, the supplier can get the trade profit through the tender production, and win the designer's fixed recommendation according to the star rating.
In addition, through the c2B innovation ecosystem, businesses can get the required exclusive designs and new products with high quality and cost per production according to their requirements.
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< p > in recent years, the related industries only promote c2B in mode, and can not operate the personalized innovation industry. It can only belong to the c2B of small scale innovation, and still has a long distance from the c2B innovation operation of the whole nation.
Relying solely on the strength of a single enterprise or the power of a single innovation, it is impossible to achieve personalized manufacturing in a real sense.
In addition to meeting the delivery speed of personalized demand of hundreds of millions of users, personalized products are innovating and how to fulfill the huge demand design.
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< p > the realization of super massive innovation is very difficult, including the fact that the United States is not able to achieve this level.
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< p > He Chibin said that the c2B innovation operation platform is promising and even disruptive in the future. The truly innovative c2B platform will become one of the best entry points for industrial pformation and upgrading in the next few years.
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