Fashion Week: The Changing Rules Of The Game

< p > sixty years, a year, twelve years as a discipline. In 2001, China (Dalang) international a href= "//www.sjfzxm.com/" > wool products fair "/a" (hereinafter referred to as the Dalang weaving trade fair) first appeared on the stage. It has held one session every year since 2003. Today, the Dalang Textile Fair has just passed through a cycle. < /p >
Unlike P, this year, the 3 schedules of Mercedes Benz China International Fashion Week are interlaced. As media and viewers, we must choose between overlapping matches. The change of the rules of the game is not sudden. China's < a href= "//www.sjfzxm.com/" target= "_blank" > clothing /a < a href= "//www.sjfzxm.com/" target= "_blank". Zhang Qinghui, vice chairman and Secretary General of the association of designers, said that the four international fashion week has been densely released for a long time. Only in this case, can we attract more attention from the professional audience and the media if we bring out more wonderful things for the brand. So starting in October 25th, in the next week, more than 70 events, the protagonists of each conference want to become the only media attention, not one. < /p >
< p > this fashion week is the largest ever released a href= "//www.sjfzxm.com/news/index_z.asp" > Fashion Week < /a >. Inevitably, due to the high density of the site, some non official venues will be intersected with the official venue release in time, and with the expanding scale of fashion week, the time of publication will become the norm. October 27th is the 1 day of this fashion week, with 9 releases. The reporter who participated in fashion week for many years discussed in the WeChat circle: "separation and lack of skill, only selective viewing." "More than 50 shows, several interviews, this is absolutely fatal rhythm!" < /p >
< p > October 25th, the first day of the fashion week is a tough battle. NE, TIGER, Wang Yutao and Ji Wen Bo's three powerful conferences opened the prelude to the 2014 spring summer series Mercedes Benz China International Fashion week. Returning from Milan, the man's show with the theme of "willing" shows the extension of the liquor group outside the clothing industry. Ji Wenbo said that the rare Chinese faces and Chinese brands on the international T stage are constantly being broken. We share the headlines with the top brands in the media coverage. Speaking of returning to the main venue, China International Fashion Week, frank and honest, this platform is becoming more and more important. < /p >
< p > October 27th can be called "wedding day". Cai Meiyue, Ming Rui, Shen Bai, Ge Lan, Jie Wen and other brands were staged on the same day. They were called close to hand to hand combat. They insisted on nearly 10 years of Cai Meiyue. This time they fought again in fashion week and saw their original expectations. The brand of the whole wedding dress domain can go out of the photo studio area, and the idea of participating in the real brand battle has become a reality. It is the feeling that the industry is growing or awe of the younger generation. Cai Meiyue said: "I am glad to see more and more wedding brands appearing on this stage. The more the number of cards, the stronger our industry is." < /p >
< p > > Liu Wei's big show "fantasy 3" has been preparing for more than 2 months. At the same time, the WeChat platform, which is the main content of the fantasy world, has attracted the attention of the industry. Liu Wei said with a smile: "at the beginning, we wanted to share it with our partners. As the content and the details of the show were constantly exposed, many people reprinted our content, and thus promoted the brand in an invisible way." Speaking of the changes in the rules of the "game" in the fashion week, Liu Wei believes that this has completely changed the simple situation of letting people take the tickets into the fair. < /p >
< p > Dong Huaiguang has traveled several times between Beijing and Zhongshan, from selecting models to setting the venue and then organizing the media Preview: "I have worked with many international top a href=" //www.sjfzxm.com/news/index_z.asp "brand cooperation < /a >, before that China's brand was lost in design or craft, now we can proudly say that many of their designs come from the source of Chinese designers. He complained wrongly: "to the European market, we see that the dress designed by ourselves is marked several times higher than the price, and in its own show, it is wrongly regarded by the media as a copy." He added that the two words of the brand have taken away too much of us. In order to change this situation, the planning of the next few years from the fashion week to the exclusive store will be on the agenda. < /p >