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Analysis Of Shaanxi South Road Shoe Street Shop Why Collectively Closed Shop

2014/1/21 16:39:00 31

Shaanxi South RoadChao Shoe StreetCollective Shop.

< p > passing through Shaanxi South Road, amazed at the bustling city hall, once famous for its street shoes, which was actually "a large scale closing shop". Once the Shaanxi South Road from Jinxian road to Fuxing Middle Road, hundreds of trend shops were in row upon row, so that < a href= "http:// www.sjfzxm.com/news/index_p.asp" > Shanghai < /a > fashionable men and women also stroll around day and night. They had been replaced by shocking rent cards. What happened in a year?
There is no need to repeat the grand occasion of "P Street", which once used to tide shoes Street on Shaanxi South Road. Now, why do so many people like to go shopping? Why do you want to buy it? "/p".
< p > (1) < a href= "//www.sjfzxm.com/news/index_c.asp" > scale effect < /a > -- hundreds of meters have hundreds of shoe shops, there is always a suitable for you < /p >
< p > (2) tidal current effect no one will explore the purchase channels of these tide shoes, anyway, all kinds of fashionable < /p >.
< p > (3) price difference effect: compared with its cross Huaihai Middle Road, 200 yuan buy shoes, even if Parkson can not be less than /p.
< p > (4) endorsement effect -- Shaanxi south road itself is a high-grade road. It is not disgraceful to buy here at a low price. < /p >
< p > (5) advertising effect - those years of television network radio network, but also to Shaanxi South Road to /p.
< p > (6) convergence effect -- when Xiangyang road is rampant, "Xiangyang road buy Bag, Shaanxi road buy shoes" has become a consensus. < /p >
< p > perhaps based on the above six points, at that time, Shaanxi South Road tide shoes street, from 10 a.m. to early morning, you can see the lights are bright, you can see handsome men and beautiful women, you can see the prying edge mold! < /p >
< p > first, e-commerce must be the biggest share of the murderers! Once we thought that the fashionable formula of "fashionable shoes to go south Shaanxi road", now open a treasure web page, should be "all kinds of complete, various prices, all kinds of relaxation, all kinds of true and false"? So even if I have only 100 of the budget, I can also know the fake that I want to know. < /p >
At P, we saw the advantages of online shopping, such as ease of delivery, door-to-door delivery, one-stop shopping, mass scouring and so on. As for the derivative effects of shopping, such as eating midnight snack, buying other products, and even looking at the handsome pots, they can be ignored, because the difference of efficiency is too obvious! < /p >
< p > BTW, online can also be counter-offer, do not face to face, this is a thin skinned consumer steal pleasure. Since the physical store can do it online, it can not find any reason to change several subway to Shaanxi South Road. < /p >
< p > secondly, the departure of Xiangyang road is a blow to Shaanxi South Road, because the former means "cheap and fashionable" and loses such a companion's backing. To go to Shaanxi South Road, we must think about "buying shoes, only buying shoes". This kind of stint for time is beginning to be reflected. < /p >
< p > in addition, the transformation of the Huaihai middle road was a hit to Shaanxi South Road. The Huaihai middle road today is a high-end landmark based on the original Xiangyang road's IPM. With the consumption of (relative) parity of Parkson, Paris spring, two hundred Yongxin and other traditional stores, the transfer of price from peak to trough is realized. < /p >
< p > of course, a href= "//www.sjfzxm.com/news/index_c.asp" > e-commerce "/a" has been raging for several years in the traditional shop, which itself is also striving for survival in the cracks. From style renewal, service attitude to performance price ratio, it is also promoted. To a certain extent, "if you encounter a discount, you can get a high price performance in Parkson"!
< p > finally, there is another reason. Before saying, "it is not necessary to change several subway to Shaanxi South Road", the reason behind this property is that nowadays, "the consumer group of Shaanxi South Road tide shoe Street" is estimated to be living in Singapore (Xhenzhuang, Jiading and Pudong). Facing the temptation of more convenient online shopping, people are not sages. < /p >
< p > South Shaanxi road need not worry about him. Because this lot is in pure market operation, it will gradually derive other businesses, but it is hard to ensure that there is a special business gathering. The street shoe is looking at the beauty of the history. It only faces the transformation of the future business mode. Zhu Geliang's historical contribution after that is seen by the former investigators. < /p >
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