VANCL Won The 2008 China Entrepreneur Award

On December 11th, "we should relax our historical vision and go through any winter.

However, the law of nature is superior to the fittest. This is precisely the test process, which allows us to face ourselves correctly, when we want to win, and we must dare to face failure.

People's life, along with the flow of time, far more than self-conscious moments, this is my sense of entrepreneurship, but also my understanding of life, the right way to face yourself is the most difficult thing in life.

The sincere and sincere award-winning speech stirred up the warm applause from the audience for a long time.

This is in December 8th, sponsored by the entrepreneurial state media, "VANCL 2008 annual meeting of the founding of the state". After the 2008 year of the China Entrepreneur Award for the year December 8th, the scene of VIC was honored.

On the basis of successfully organizing the activities of "DEMO CHINA 2008 innovation China", the pioneering state media and the China entrepreneurship research center of Tsinghua University jointly launched the two months' research and selection of "2008 entrepreneurs", which is intended to focus on entrepreneurs in a broader scope, explore Chinese future business leaders, and promote entrepreneurship and innovation spirit.

As the founder of VANCL, the clothing e-commerce enterprise that has been established for more than a year, it can stand out from Chen Yizhou (thousand oak interactive), Wang Feng (LAN Gang online), Yu Yongfu (UCWEB), Cheng Binghao (Kaixin) and other finalists.

But as the jury pointed out, who is more outstanding in the 2008, and can represent the future trend of Chinese entrepreneurs?

After extensive investigation and narrowing the target to dozens of people, we choose to suffer more.

We have chosen the old age, though there is also a heated debate.

Many people know what they are doing at present. Isn't it a follower of PPG?

E-commerce is not new at all; in textile business, there are more than ten million enterprises in China.

The simple fact is that PPG has been caught in the whirlpool, and tens of thousands of traditional textile and garment enterprises are facing difficulties. In recent years, VANCL has been steadily advancing.

This is just the extraordinary thing in ordinary matters.

Many companies are doing similar things. Many people can mix it up. Why do they do better in their old age?

Is it accidental or inevitable?

When everything is back to the basic point of business, it will be simple and clear.

The victory of the old age is better than all the opponents.

(VANCL) founded in October 07, it was profitable in April this year.

With the hot sale of POLO shirts, the monthly sales of VANCL reached 48 million yuan in May.

Since then, along with the enrichment of VANCL product line and product upgrading, sales have continued to rise, and it has been continuously profitable in 9, 10 and 11 months, which fully shows that VANCL as a simple and decent clothing home brand has been accepted and recognized by consumers.

At present, in a seemingly "depressed" atmosphere, old age takes VANCL step by step with enterpriser spirit, and user value and brand value become more and more prominent.

Chen and his team regard crisis as an opportunity, always base on the user experience, constantly examine and face the fundamentals of business operation. Their solid achievements have made rapid progress and bring the most useful enlightenment to all entrepreneurs: facing themselves is the most difficult and important thing. The more uncertainty is, the more logical it is.

Yang Jing: editor in charge