On The Display Of Clothing Shops
1. in order to make the whole harmony, no matter it is positive. Exhibition Or side suspension, generally left, shallow, right deep, which is in line with the habit of seeing things from left to right.
2. clothes and pants should be displayed together. For example, clothing on the wall of the front display, many businesses like clothes, pants (skirts) under, think this is logical. In fact, it is not. The alternation of trousers can increase the beauty of clothing.
The owners may try, the left most from the top to the bottom for trousers, clothes and trousers; the middle is clothes, trousers and clothes; the right side is trousers, clothes and trousers. Such a collocation is not only good-looking, but also reflects your grade.
3. the same wall. color It is not that the more abundant the better, and some shops like to categorize the same colored clothes, which can not promote sales. The key is to use color grouping. For example, red, white and blue classic collocation, you can put the three colors in a wall, and set them in a responsive manner. They are both nice and clean.
For example, the use of complementary colors, yellow and blue together, red and green together... Such color matching can definitely attract the attention of the eyeball. In order to make the color appear cleaner, it is possible to use some display techniques such as lining and crossover. The effect will be very good.
The combination of 4. points, lines and planes. In fact, Clothing display And other visual arts are interlinked. Point refers to one piece of clothing; the line refers to all kinds of tools hanging clothes; the face refers to the entire wall (including the use of posters).
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The role of I and color in exhibition
First, complete the concept of exhibition and create atmosphere.
Second, to express the concept of home furnishing clothing, and to promote the style of our store.
Distinguish between different regions and contents
II, color knowledge
1. color ring:
The main colors of red, yellow and Lan Weisan are red and yellow - orange, yellow and blue - green, blue and red - violet, forming six colors. In each of the six color phases, three hue of each two hue is added, and then the 24 color hue ring is formed.
The general rule of color matching is that any hue can become the main color (main color), complementary color relationship with other hue, contrasting color relationship, color structure of adjacent color system and similar color relationship.
2. the three elements of color: color, purity, and lightness.
Color name: color appearance (name)
Lightness: brightness and shade
When the light is strong, it feels brighter. When the light is weak, it feels darker. The intensity of color is the so-called lightness. Lightness is that the color is brighter, and the relative lightness is low, that is, the color is darker.
The emotional function of lightness: bright colors, bright colors, will appear lively, light and bright. The low brightness (dark) gives rise to a calm and steady feeling.
Purity: the degree of color (degree of purity).
Usually, the proportion of the pure color of the same color is used to distinguish the chromaticity, the color ratio is high, the chroma is high, the pure color ratio is low, and the chromaticity is low. Under the colorful condition, we usually feel the high chromaticity easily, but sometimes it is not easy to make the correct judgement, because it is easy to be affected by the lightness. For example, the most easily misunderstood is that the black and white ash belongs to the non chroma, and they only have lightness.
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