Will The First Singles Festival Be Full After The Listing Of Ali?

The Alibaba has been listed successfully. The first double 11 "singles day" is coming again. It has missed the "eleven Golden Week". Of course, we can not miss the "singles day" Carnival. This is also a holiday created by Ali. What will be the first "singles day" after the listing? What kind of return will Ali give to the market that makes her fortune dream? Who can enjoy the dividends after the listing of Ali? Is it the vast majority of buyers or sellers? What is the expectation of this year's "singles day" and what can Alibaba bring to the market?

It is foreseeable that Alibaba shares will become another high-profile exposure period before and after the double 11.

In the past, Taobao and Tmall, including Alipay's ability to create, the capital market is bound to because of this "singles day" performance, to treat Alibaba stock movements.

So the question is, how much is the "singles day" expectation? Last year it has reached 36 billion. This year is the first performance after the listing of Alibaba. It is not the 50 billion estimate that is not called success. In fact, the expectation given by Ali is also 50 billion.

Can this year's "singles day" achieve this expectation? Maybe it can give the capital market more expectation? For Alibaba's most successful dividends after listing, it may still be unable to enjoy much interest. On the contrary, it will stimulate the Alibaba's stock to rise again because of the buyers' purchasing power.

In this regard, we may as well pay attention to whether the Alibaba stock curve in the coming month will be enchanting.

Not at all

This year's "singles day" is far better than any one for the Alibaba. This time, the "opening up" is not only for the Chinese market, but also for the Wall Street. China's purchasing power is not covered. This will surely become the best card for Alibaba.

Just after a number of "singles day" baptism Chinese buyers, will they be so enthusiastic and ardent to cheer on Ali's feet?

This year Ali double 11 strategy is to link social networks.

What is the social network that Ali can rely on? First, micro-blog, because both sides are partners, and Ali is also a strategic investor of sina micro-blog.

Is there another way to get together? The uproar of the bubbling "madness" is being exposed in Youku, is it also to advance the "singles day" campaign? Counting fingers is counted. It seems that Ali can rely on the social network is not much. Without the huge popularity of WeChat and Q, what social networking linkage is there?

Of course, after becoming a big predator in the capital market, Alibaba's ambition is huge. The double 11 strategy should focus on three main directions: internationalization, wireless and platform.

Let's start with "wireless". Obviously, Alibaba.

Alipay wallet, from the original layout of the fast is to continue to guide users to adopt Alipay wallet mode, but the emergence of WeChat payment, weakened Ali in the mobile payment market layout intentions.

Especially on the basis of mobile social networking, WeChat's advantage is too obvious. Alipay wallet has natural weaknesses in this aspect.

For globalization, Alibaba, which has been successfully listed, obviously has some details. "Buying the whole world and buying the world" is a feature of this year's double 11 Ali.

But it is worth noting that in the face of global buyers, if there is another "deception" in price, the first thing to do is to increase the price and then discount, pretend to be a tearful sale and make a loss at the expense of the international buyers. Ali's strategy is to let domestic consumers buy global commodities, including the United States, Japan, South Korea, Australia, New Zealand, Britain, France, Italy, Germany and so on.

Think of things that are very tall. They just don't know if the price is "too."

"Wouldn't it be a clone of" high imitation "?

For the "platform", Ali hopes to aggregate their own "end" advantages, Ali is classified into the advantages of wireless market, in fact, I would prefer to see their platform strategy, such as Ali investment UCweb, Youku, micro-blog, Yintai and so on are the advantages of platform.

Of course, Ali also very concerned about the O2O mode landing, I do not know whether this double 11 activities will also have a centralized appearance.

In fact, in spite of any emphasis on wireless technology, more connotation is still in the platform, and the real wireless social networking, Ali's current lineup is not strong enough.

Of course, the increase of mobile phone payment and mobile Internet users will stimulate the conversion of users' purchase channels to this 11 degree.

Will it also stimulate Baidu's direct access to the road?

Another tall thing is that this year's double 11 Ali will launch a special version of Taobao mobile phone and Tmall mobile phone. It is said that users will be customized to their own double 11 pages based on big data application.

Specifically how to evolve, in fact, depends on the extent of the participation of merchants, and how big the profit margin is? Do not know if there will be a sales promotion of iPhone6 at that time? I wonder if there will be a half embarrassment of "hammer cell phone".

A source said: "Tmall acknowledged that the appointment of the hammer made a false statement."

Tmall Electric City said in its statement that since October 1st, Tmall electric city has launched a hammer cell phone booking service.

"However, on the first day of the long vacation, when the system calls a data port, it accidentally displays the dynamic data of the front page to" zero ". The next programmer will do the" multiplied by three "processing of the new appointment number from October 8th.

I wonder if there will be such a "BUG" after the beginning of double 11? Will it make it difficult for buyers to feel guilty?

What we can foresee is that in the next month, all kinds of publicity and campaign about double 11 activities will come to a great extent. The propaganda of Ali's "three" will be the focal point, among which globalization is the key to buy the whole world and sell it to the whole world.

For domestic buyers, the main thing is whether they can buy cheap and affordable products all over the world. For global buyers, can China be worried when it is coveted?

Ali has already set the double 11 into the whole society and the global double 11.

It is said that there are a large number of businessmen crying and rushing in, allowing profits and letting profits.

How big a miracle will Ali create this month? What kind of Chinese Carnival Shopping Festival will be introduced to Alibaba by the full moon?

Can 500 billion stop? Can it be squib?