Yong Wan Dream Music City Wuhan Jing Kai District Shop Will Be Officially Opened In The Second Half Of The Year

This year, there are new places for Wuhan citizens to go shopping.

Yesterday, the Asian retail giant, Japan's AEON group announced that the Wuhan opening store will be officially opened in the second half of this year. It will become the new landmark for the largest commercial body in Wuhan and the economic and Technological Development Zone in Wuhan. At the same time, the store will also use its great attraction and cohesion to become an important part of the integration of production and city in the economic and Technological Development Zone.

It is reported that

The open area project will be the second shopping mall in the Han cloth Bureau after the gold and silver Tan shop opened in December 19th last year. It is also the seventh one in China.

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The project is located at the intersection of the Third Ring Road and Jiangcheng Avenue, covering an area of about 129900 square meters, and has 4500 parking spaces of the largest volume in Wuhan.

The first level is the department store, the leisure food and the world cuisine area, and the first automobile concept theme pavilion in Wuhan is planned. The two level is

Life hall, intelligent electronic product area, Chinese food gourmet area and entertainment and leisure area; the three level is children's functional area and audio-visual entertainment area, and the four floor is the roof parking lot.

In the interview with the reporter, fifty Chuan Qingcheng, director general of the Hubei Business Management Co., Ltd., said, "in 2011, the agreement between the aeon group and the Wuhan municipal government signed a cooperation agreement, and decided to invest in more than 5 shopping centers in Wuhan.

At present, except for the Jin Yin Tan store opened at the end of the year and the open shop in the second half of this year, the dream shop of the dream shop will start in 2016.

We hope that the other two shops in the future can be opened in the central urban area, preferably in the Wuchang area, and complete the layout of the three towns in Wuhan. "

Zhou Yong, who is responsible for the Wuhan Economic Development Zone Management Committee, said that the entry of Yong Wang Meng Le City has greatly enhanced the level and capacity of the region in terms of high-end shopping and entertainment consumption.

"In the future, we are confident that we will make the" four new eco city "in the city of eternal dream become the sub center of Wuhan's southwest city, and also break the old commercial pattern of Wuhan.

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The concept of O2O (Online to Offline) was first derived from the United States, advocating that online consumers should be brought to the real business space, making the Internet the front desk for offline pactions.

And the initial O2O mode of "online ordering and offline consumption" is popular among the catering group buying.

Li Kaifu, chairman and chief executive officer of Innovation workshop, once said: "group buying instructed offline merchants to get local users online, and instructed users to search for local services through the Internet, and paved the way for O2O."

However, whether commercial real estate companies have built their own websites and developed their own APP have completed the O2O layout? The answer is obviously not so simple.

O2O is the logic behind the entry point of the commercial real estate Internet pformation, which is to adapt to the change of the entire industrial structure. The profit model of commercial real estate is changing from the past pursuit of sales to the demand of customers, providing high quality and all-round value-added services.

Only by emphasizing more and more perfect experience and service can we distinguish from other competitors and get customers' "sincerity".

In recent years, the commercial real estate projects named "intelligence" have springing up continuously. Upgrading the quality of service under the technology by means of science and technology has become the common path for developers to move towards O2O.

Wang Jianlin said Wanda's electricity supplier exploration will make Wanda Plaza an intelligent Plaza, serve the business and establish a demand database to enhance the operation of the property.

The "intelligent" upgrading of property services attracts more sophisticated developers.

In the past, most of the income of commercial real estate companies was sold, and the income of property was negligible.

Obviously, the traditional real estate thinking that has long relied on real estate business to subsidize property services has become increasingly unworkable.

Whether active or passive, providing value-added services to tenants or owners, mining community resources and new profit points has become the focus of the current commercial real estate developers.

More developers believe that the existing property will be upgraded to a one-stop service around a tenant group or community residents, such as "rice, oil, salt, vinegar and vinegar tea" and "eat, drink, play and buy". It is not the liquor that is drunk. The perfect service is only the surface, and its inside is more customers.

It is foreseeable that property value-added services with the core of "convenience services" and "community commerce" will continue to ferment and become the focus of competition in commercial real estate.