Joe'S Different Dress Brands

Mr. Zhang, who has been doing business for bulk clothing for many years, joined Joe's dress a year ago. In just a year, Mr. Zhang earned a "full pot".

Now let's share with you Mr. Zhang's successful experience.

Mr. Zhang joins in the brand of Joe's dress.

Clothing business, do bulk cargo as we all know, that is tired of stocking, always want to go out to find the source of goods by Trident five, not only to be a boss, but also to do shopping guide, it is very hard.

In addition, the quality of bulk cargo is not good, there is no shipment period, and goods can not be series.

So Mr. Zhang turned his eyes to the clothing brand.

By chance, Mr. Zhang walked into a shop of Joe goods. At that time, Joe shop was opening. Mr. Zhang saw the crowd in the store. Customers were not picking clothes or paying bills. Then the scene shook Mr. Zhang deeply, so he sprung up the idea of joining the brand. He went home to discuss with his family and contacted with Joe products company. After a series of investigations, he finally succeeded in joining Joe.

Talking about the reasons for choosing the brand of Joe's clothing, Mr. Zhang said four points: "Joe's clothing style has personality, market and attracts customers.

Two: moderate price, quality is not the best, but better than the quality of the general brand.

Three: cooperate with Qiao pin, join the policy concessions, the company support is also very strong.

Four: the company is very friendly when communicating with the company staff, which is what I care about.

For many franchisees, it is still difficult to choose their own brand in a mixed market.

So how to choose a good brand? Mr. Zhang has his own plan, just as he chose to join Joe.

For Joe, Mr. Zhang sees this:

One: compared with other big brands, Qiao pin women's clothing is not well-known, but for franchisees, it is the key to earn money, because the purpose of investment is to make profits.

Two: Joe's price and style are totally acceptable to my urban area, which is acceptable to the next good county town.

Three: competitive advantage.

It can be divided into three parts: A: fashion style, good quality; B: Mid price, most people can accept; C: when sales and after-sales service are two, I am still more recognized by Joe's company.

Four: brand positioning.

Brand clothing is positioned as a mature woman, everyone has this level of consumption, and the style of the brand is also suitable for these women's bodies.

After all, there are still differences between girls and girls.

Opening a shop to do business is to make money. Now, Mr. Zhang has proved to us that his choice is good.

The importance of brand.

Mr. Zhang introduced to us: "since joining Joe's clothing, the store has bought more than 30 thousand yuan on the day of its opening. After that, the average daily performance is around 5-6000 yuan. The worst day can buy 1000 pieces. The highest time can buy 28 thousand, because I am the first year to do it, and the gross income is almost 2 million 600 thousand this year. I am more gratified by this achievement.

Next year, we are ready to take the regional agency of Joe's products and sell it exclusively. "

Success requires effort.

Mr. Zhang also encountered some operational difficulties and problems when he worked in the shop.

But through the efforts of Mr. Zhang and Qiao pin company, the perfect solution was finally achieved.

For example, the problem of store rentals and personnel costs is relatively large. After knowing the situation, the company made some analysis, then planned some activities and sales patterns, and successfully solved their problems.

Finally, Mr. Zhang said: "choosing a good franchise brand is not based on your preferential policies. I often refuse to choose a company with too many preferential policies. Such a good policy can not attract customers. If the company makes money in such a way, it will not be cheated if it does not greedy for petty advantage.

So I mainly look at the style of the goods, do I like it, whether the price is acceptable locally, and then see whether the company only develops for money.

Like Joe's women's clothing company, now slowly doing a small charity, so I think the company's starting point is good, I believe that my choice can not be wrong.

For the future, Mr. Zhang will continue to join in the business, continue to cooperate with Joe's clothing brand, and also intend to win the regional agency of Qiao.

As for brands, we hope to grow together with Joe, and the bigger the company's business, the more open stores will be.