Sports APP Has Become A Common Practice. How Can We Follow It?

For sports App, data accumulation, all kinds of medal of encouragement, the precipitation of friend relationship and the level of user movement can maintain the user's stickiness and frequency of use.

It can also push users to remind users according to the user's personal plan and a certain period of time to ensure users' frequency of use. But the first way to pay attention is to give users the right to choose and remind the time to minimize the user's sense of annoying. The second methods can also take three days like a day, a week, a month to push the reminder.

In addition, it is a regular way of user operation, such as organizing activities or providing users with high quality and rewarding mechanism.

Running is a sport that can be carried out without any threshold and unprepared in all exercises, so it is often seen on the major social platforms.

Therefore, most of sports App are built on the basis of running, and individual applications are only suitable for running.

With this kind of movement

For example, the original purpose of users is to record their own movement, which also determines that the most basic function of App is recording.

For users who start exercising, there will be two potential needs. One is to persist in exercise and the other is to improve the training method and enhance the effect.

Giving achievement and establishing user stickiness are two kinds of incentives.

Adhere to the method of exercise; improve the exercise method is generally taught by others experience or tutorial reference, at the same time, because of the improvement of the method will also enhance the effect and let the user get a sense of accomplishment.

So these two needs will also arise.

It can ensure the frequency of user movement, which indirectly guarantees the use frequency of App.

According to the above user analysis, sports App can provide basic data recording function, in order to enhance the user's sense of accomplishment, it can provide grade or medal mechanism according to the movement condition, or also can make comparison and comparison of data.

Increasing the function of friend dynamics or similar forums can increase user stickiness, and can also guide senior users to release some experience and evaluation through operation to provide improvement methods for primary users, and also improve user level or medal to them based on these contents, which will give them a sense of achievement in a way.

The easiest thing to do is to show advertisements in sports and surrounding areas.

In addition to simple patches and naming activities, the way to display advertisements can also adopt the core user evaluation method to improve the advertising effect for App with social functions, while giving core users' contributions, which can retain core users to some extent and encourage users to publish content as core users.

Another common way is the Premium mode, which is more common in foreign App, and domestic App because of the relatively low willingness to pay for software by domestic users, so this method is rarely used, specifically to App, and users' dependence is lower, so this way is not the first choice.

It can also play the platform attribute of sports App to make profits.

Although exercise is easy to get started, there is a threshold for improvement. The correct posture and planning of the project may require guidance from others.

So for the core advanced users, they can provide them with an opportunity to guide others. Other users need to pay to get the content, and the platform can extract a small part.