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How Can Underwear Sales Be Perfect?

2015/8/28 20:43:00 24

UnderwearPromotionMarketing Strategy

You know, every product has its unique value and its needs.

Before marketing, we should not only find out the design concept and selling points and technological characteristics of every product, but also more importantly, find out the requirements and target customers of every product, so that when we sell, we can help customers select the right products accurately and easily, so that customers can truly experience your deep professional standards and excellent service, and also increase the confidence of customers buying.

1. For the new

customer

Distinguish: come in a customer, like to look around, ask this question, that should distinguish the new customer, then the customer first dispelled her doubts, told her brand situation, shop situation, and then sell products to him.

2. Judgement of female chest type: Professional

Shopping guide

When a customer enters a shop, he should judge a bra that knows how many yards the customer should wear. If the bra is not always fitted or not tried on the bra, it will be too large or too small for customers to wear. The customer will think that the quality of the product is wrong rather than the wrong bra. The customer may never be your customer.

3, guiding customers to try on clothes is the key to the success of marketing, especially for new customers. It is possible for customers to wear bra to produce unexpected results when they are trying to wear them through proper allocation.

stay

Underwear industry

The success ratio of buying brassiere after trying out is almost 100%. It is easy to imagine the importance of fitting.

It depends on the way to recommend to customers in the sales process.

If the new product is not listed, it will not be "pushed" and let the product passively touch the customers. Many new products will appear before the listing, and the products will be "shot" in a short sales cycle.

Avoid the problem of "quality problems of expensive units" because customers choose the wrong underwear.

For example, some companies produce product selling point training materials for each year's new products. When they join the customers in each quarter, they remember to ask the provincial agents to accurately grasp the selling points of products and better lock the target consumers.


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