The French Underwear Brand Huit Has Gone Bankrupt And Is Now On Sale.

According to the latest news, in April 6th of the past, the French underwear brand Huit filed for bankruptcy. Today, the court has accepted it. Now it has entered bankruptcy protection status, and is being sold on sale.

Eveden Huit, owner of underwear and swimsuit brand Huit, is seeking buyer after filing bankruptcy protection in April 6th.

Founded in 1968, Huit is headquartered in Rennes, France, and is supervised by the local commercial court.

The court will decide in June whether Eveden Huit will be reborn.

Potential buyers can make quotations by May 17th.

Patrick Bordessoule, currently president of Eveden Huit, took office in February 1st this year, and is a senior executive of Dirigeants&Investisseurs.

France, he said.

The market has been declining by 2~3% per year in the past few years.

He also pointed out that the positioning of high-end underwear brands is more complex and competitive, and it is difficult to compete with the mass brands.

In 2015, Eveden Huit had 83 employees, with a total sales of 6 million 200 thousand euros, half of which came from outside France.

Huit brand products are also available in retail stores and boutiques such as Anthropologie and Nordstrom in the US.

In 2010, Eveden Group acquired the parent company of Huit, the Huit Diffusion that entered the bankruptcy process and reorganized into Eveden Huit.

In 2012, Eveden Group was Japan's underwear, clothing and textile giant Wacoal Holdings Corp. ("

Acquisition.

Bordessoule said Wacoal will ensure that the sale process will not affect the normal operation of the company.

He said: "the company is producing the autumn series, and the 2017 summer series will be shown in Mode City in July."