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Iran'S Nuclear Sanctions Eventually Broke Away From Many Brands And Began To Compete Wildly.

2016/4/24 22:17:00 41

IranNuclear SanctionsBrand Strategy

As Iran broke away from nuclear sanctions, Iran gradually opened its veil and began to meet the world.

For luxury brands, profitability is the most important thing.

In the current general economic downturn, the layout of a single market means that there is more hope for brand growth.

In recent research reports,

Iran

The potential 80 million consumers will form a huge scale of luxury consumption.

As a result, Roberto Cavalli, the first sight brand in Tehran, opened in two months ago.

Despite the fact that luxury brands do not have a layout for entering the Iran market, the action is prudent and slow.

However, with the final separation of Iran's nuclear sanctions, many brands will also start snatching.

At present, there are

Nike

Brands such as Geox, Swatch and CK announced that they will enter Iran in 2017.

In contrast, the fast fashion brand Mango has opened 7 flagship stores, covering an area of 1000 square meters, but another Palladium Mall, which is also a shopping mall, has been very cold.

In addition, Iran has to promote

consumption

The same is true for the brands. It is reported that Iran Mall, funded by Tat Group, will become the largest shopping center in Iran, covering an area of over 1 million 700 thousand square meters. There will be many shopping, entertainment and other facilities.

Therefore, if we want to enter Iran and open up the market in the Middle East, there will be a very big battle for the brands.


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