Spring New CAMKIDS Launched A Strong Sports Category
CAMKIDS super fashion fun outdoor X Sports
Time: August 24, 2016
Venue: 2017 spring and summer new product order meeting
Brand big events: with the trend of market trends,
Fashion sports
The category is favored by consumers. CAMKIDS is aware of market demand. In the field of outdoor focus, it has increased sports category, officially launched the "camel logo" plus the "mountain peak" combination mark, forming a fashion outdoor and fashion sports dual category advantage, increasing terminal sales performance, enhancing competitive advantage, channel sinking, improving the market share of three or four line cities, and expanding the national market.
Fashion outdoor
Key words: light spring, professional and outdoor
The professional outdoor equipment for young people has been an unremitting product category of CAMKIDS. It is consistent with the healthy and happy outdoor lifestyle advocated by CAMKIDS. With the mission of protecting children's safety, more children and teenagers can walk out of the "home" life, enjoy the children's enjoyment and enjoy the outdoor life.
01, outdoor product function introduction
Outdoor Jacket
Material function /Material function
100D four side shell TPU white membrane: fabric is durable, splashing proof and elastic.
After finishing with TPU, the fabric has waterproof, moisture permeable and steam permeable function.
Hydrostatic pressure >5000MM/H2O, moisture permeability rate >5000G/m2*24H)
Windbreaker
Windbreaker
Material function /Material function
50D polyester filament: fabric windproof, splashing water, sun resistant, printing patterns are exquisite, hierarchical, beautiful colors.
Fashion sports
Refreshing, energetic and playful
Starting from the needs of consumers, CAMKIDS has been doing serious, meticulous and professional products for many years, opening up new fashion sports categories, and creating a double brand strategy.
The new fashion sports products are well received by agents and distributors during the ordering period. CAMKIDS provides a basic guarantee for the opening of the three or four line market to the degree of fashion design and product quality requirements.
02. Introduction to sports product materials
Sweater + knitted trousers
Sport
Material function /Material function
Choose 230G polyester cotton weave cloth: fabric breathable and elastic, and CVC polyester cotton fiber is used in fabric weaving to make the fabric more extensive than the pure cotton fabric, and it is not easy to wrinkle.
Man Wei series
Key words: blood, heroes, strength
In addition to the fashion outdoor and fashion sports category, don't forget the "heroic equipment" produced by CAMKIDS across the border.
Nowadays, many brands are on the road of cross-border.
CAMKIDS and the perfect integration of the man, C think three aspects can be said: 1. is not divorced from the teenager's favorite international line IP - MARVEL; 2. does not detached from the professional attributes of the CAMKIDS brand's own products - the heroic equipment; the 3. cross boundary is mutually added, not the score - the image fit.
Shoe products series
Key words: outdoor, professional and safety
Hiking shoes
Material function /Material function
Two layer skin + environmental friendly nano space + breathable three layer net + function rotary buckle.
MD combined RB soles, comfortable, wearable and skid resistant.
Accessories series
Key words: rich, practical and outdoor
Related news:
CAM, Camp Above Mountain abbreviation, meaning the camp on the top of the mountain, Chinese plates as "Ken grazing", "Ken grazing" carries the brand concept and spirit, "reclamation" for opening up and innovation, and "herding" represents freedom and outdoors.
CAMKIDS, founded in 2009, is the first Chinese outdoor brand to enter a healthy and happy outdoor lifestyle.
As soon as the brand is launched, positioning the high-end market is rapidly becoming the benchmark for the youth outdoor industry.
The CAMKIDS product line is complete, which can satisfy outdoor consumers' consumption needs for outdoor shoes, clothing and accessories. The product style has a strong outdoor style.
With the trend of fashion design, excellent quality, high value outdoor technology and excellent performance, CAMKIDS is now the first brand in China's youth outdoor sports market.
CAMKIDS's own brand of Mingwei shoes and Garments Co., Ltd., founded in 1995, is located in the East Asian capital of China and the starting point of the maritime Silk Road, Quanzhou. It is one of the 100 star enterprises of "China Shoes Capital".
After 20 years of intensive cultivation, the company has developed into an integrated and collectivized enterprise integrating R & D, production and sales. Now it owns more than 26000 square meters modern scientific and technological factory building, an advanced production line and more than 1500 employees.
With innovative technology strength, the company has many national utility models, such as skid proof, waterproof and breathable, posture correction and health care, and provides professional outdoor equipment for young people.
More interesting reports, please pay attention to the world clothing shoes and hats net.
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