Han Feng Swept Again, But This Time He Went To Japan.

Japanese retailers push a series of Korean clothes to beat the market.

According to foreign media reports, in order to further develop Hanfeng, which is sweeping Japanese young consumers, major retailers in Japan are expanding their Korean fashion products.

Japan

brand

L is one of them.

A series of Korean Edition has been added to the clothing of autumn and winter.

Below.

The Yukkam series includes a shirt with stripes on the chest and a ruffle pullover. The other sets of garments have their own characteristics, some of which are brightly colored, and some are the main sportswear, which adds a lot to the whole brand clothing series.

It is reported that the series of clothing will be sold at about 60 stores in Aeon Mall and LaLaport, and the price is expected to be between 3990 yen to 5590 yen (36 US dollars to 51 U.S. dollars).

Yukkam is a brand specially established for female consumers. Its sales have been very strong since its establishment in the summer of 2017.

It is not difficult to understand that Stripe International hopes to meet the diverse customers' preferences and trends through this series of products.

B eams, the brand of Japanese fashion store, has also increased the volume of Korean brand products.

It is reported that International Gallery Beams (Beams's special branch to introduce overseas luxury brands) will launch the Korean designer brand Rejina Pyo in August, which is the fusion of retro elements and modern elements.

Beam officials said they saw an overseas model promoting the brand in social media before they began to pay attention to and purchase the brand product.

Besides, Beam's

Brand Ray Beams also launched the South Korean J Koo Korean clothing brand for the first time in July. It is reported that the pre tax cost of the brand's trousers is 49 thousand yen, and the pre tax cost of a skirt is 82 thousand yen.

In addition, New York's old brand Barneys Barneys Japan, Japan's subsidiary, started its 10 South Korean businesses, including A.Melie, in spring and summer of 2018.

Brand.

In addition to costumes, Barneys Japan is also concerned about Korean bags and jewelry brands. It is reported that Barneys Japan will launch Kelly Park Park brand bags in autumn and winter, and 3 Korean jewelry brands, including Lodagold, will be met with consumers.

An official of the company said it was Barneys Japan's first purchase of handbags and jewelry from Korean brands.