2018 CBME China Pregnancy Baby Show, Children'S Wear Exhibition Grand Opening

In July 25, 2018, the world's largest exhibition of pregnant and infant children -- the eighteenth China pregnancy baby show and children's Wear Exhibition (2018 CBME China) opened in the National Convention and Exhibition Center (Shanghai).

The exhibition area increased to 266548 square meters, exhibitors reached 3065, including Wyeth, Swiss, small leather, Pigeon, PHILPS AVENT, Yuni Jia, Britax, MAXI-COSI, Joie, Hape, Wei Yida, Micro, green frog emperor, Bei Bei Kingdom, David Bela and so on 4332 all kinds of baby brand, with the latest products and ideas focused on appearance, to promote industrial innovation, to meet the new needs of baby's family life style.

Kidsland Zhong Mei, managing director of Kay Chi Le China, said: "the younger generation of parents have more diversified demands for products and toys for their mothers and children, and have higher requirements for product quality, functionality, design and social interaction.

This year

We have also introduced a wide range of international children's toy brands and products to meet the new needs of Chinese baby families.

Silver Cross CEO Nick Paxton said: "this exhibition has brought us a variety of high-end baby cars designed in the UK. With the characteristics of light and easy folding, it also hopes to meet the pursuit of Chinese family's sense of fashion and design for baby carriages."

Highlight area, focusing on new needs of baby family

Driven by the escalation of consumption, the lifestyle of the baby family has changed. After 85, the 90s have become the main force of the new generation of parents. The new maternal and infant scene of maternal beauty, early childhood education, parent-child outdoor and smart home brings new consumption demand.

Non traditional maternal and child products area: for children's family diversified lifestyles, the "happy living beauty", "natural products - live color fresh", "happy outdoor", "music education experience" and the first "smart home" will bring new growth points to the baby industry.

Ms. Gao Qin, vice president of AI baby Island business chain Limited, said: "non traditional maternal and child products are complementary and extended to traditional maternal and infant products, and we need to meet the new needs of the new generation of parents."

International Exhibition Area: from North America, Britain, France, Australia, Spain, Japan, Korea, Singapore, Hongkong, China, Taiwan and other regions and countries.

Cool Kids Fashion Shanghai fashion children's Wear Exhibition: to hand in 105 fashionable children's clothing brands in 17 countries and regions, to meet the new era's hot mom and dad's design sense, fashion sense and personalized new demand for children's clothing products.

Exciting industry activities, grasping new trends and stimulating new growth

2018 CBME China Business Development Symposium: 27 world-renowned pregnant and baby business executives, investment, commercial real estate, Internet and market research.

The elite focus on "seize the trend, win in the times", share the industry trend and key data.

2018 CBME AWARDS: commended the companies, projects and individuals who were selected for the 13 awards, and opened the professional audience to vote.

Maritime Shanghai 2018 creative design competition: with the theme of "10 National Treasures Collection" provided by the Shanghai Museum, focusing on the design theme of "when we met the future", the children's clothing design and the 42 pieces of baby's baby product design are presented at the exhibition.

Deputy director of the Changning District Cultural Bureau, Gu Gu, said: "the competition will adopt the mode of" copyright + design "to explore the pformation of cultural heritage units' collections' and 'exhibits' into' commodities' and 'products', and accelerate the promotion and dissemination of new cultural outlets.

Business fairs: love baby room, treasure Daxiang, Dangdang, Jingdong, mother and baby, Gome online, children's Wang, Yue you, honey bud, Auchan, Jetto, Su Ninghong children, Tianhong, vip.com, Wuming, Amazon global store, Yu Tian Chuan, Zhongyi and other large sellers in various fields and channels.

The thirteenth "fashion parenting" salesperson skills competition and the Pigeon baby health care competition final: from 22 salesmen who stand out from 28277 salesmen to compete in the finals, to help the industry attract customers with professionalism and experience.

Gong Kangkang, general manager of China (Hangzhou), said: "we hope that through our platform, we will guide enterprises to understand, meet and tap new needs of pregnant and infant consumers. CBME will continue to focus on the present, lead the future, and unite authoritative departments to protect intellectual property rights and promote industrial upgrading."

2018 CBME China hosted the global licensing Exhibition - China Station (LEC). The world's 425 hot IP gathered at the 2 International Exhibition Center, helping to develop the new blue ocean of China's authorized market.