Luxury Brands Are Also On The List! Guangzhou Detected Gucci, Louis Vuitton And Other Products Were Unqualified

China's luxury market is getting more and more attention. According to the cooperation between Bain & Company and tmall luxury, a research report on China's luxury market in 2020: unstoppable is released. The report clearly shows that the global luxury market is seriously declining due to the impact of the epidemic. In 2020, the global luxury market will shrink by 23%, but the Chinese market is growing against the trend. This year, it is expected to achieve 48% growth to about 346 billion yuan.

The reason why it is called "luxury" is that it is far higher than the price of similar products. Behind the high price, consumers often acquiesce that these luxury goods have exquisite workmanship and excellent quality, but this is not all the case.

Recently, the survey report on spot check issued by Guangzhou market supervision and Administration Bureau has broken through the impression of the public. What is embarrassing and unexpected is that the samples with high-end trademarks such as Gucci, Emporio Armani, Louis Vuitton and other high-end trademarks have also appeared unqualified samples.

A total of 284 batches of samples were selected, and 67 batches of products did not meet the standard requirements.

The spot check is based on the mandatory national standard GB 18401-2010 and the recommended national standard GB / T 5296.4-2012 and relevant recommended product standards for pH value, seam slippage / seam performance, formaldehyde content, color fastness to dry rubbing, color fastness to dry cleaning, color fastness to light and perspiration, color fastness to light, color fastness to perspiration, color fastness to wet rubbing, color fastness to water, color fastness to soaping, fiber content, product instructions (identification), and decomposable carcinogenic aroma Amine dyes and other items were tested.

Among them, "Gucci" men's trousers produced by Gucci (China) Trading Co., Ltd. sold by Gucci store in Guangzhou Taiguhui Plaza, and "Fendi" women's shorts produced by Fendi (Shanghai) Commercial Co., Ltd. sold by Fendi (Shanghai) Commercial Co., Ltd., were found to be unqualified.

Fiber content is an important quality index of clothing, and the quality of raw materials is one of the important factors to determine the value of clothing products. Consumers usually choose and buy clothes according to the explicit fiber content. If the fiber content is not marked or marked incorrectly, it will directly affect consumers' choice of clothing.

The "Emporio Armani" shirt produced by Giorgio Armani (Shanghai) Trading Co., Ltd. sold in Armani shop of Guangzhou Lipper Plaza, and the "Florence" casual top produced by Guangzhou Friendship Store were detected to be unqualified.

The slippage (seam performance) item mainly examines the wearability of the product, that is, the breaking strength, heat transfer and thermal insulation of the fabric. If the item is unqualified, it will not only affect the beauty of clothing, but also seriously reduce the wearing performance of clothing.

Two kinds of "ck jeans" jeans produced by pengweiqi commercial (Shanghai) Co., Ltd. sold by Guangzhou Friendship Store were found to be unqualified.

Color fastness is also known as color fastness and dyeing fastness. It refers to the resistance of the color of textiles to various functions in the process of processing and use. It refers to the degree of fading of dyed fabrics under the action of external factors (extrusion, friction, washing, rain, exposure, light, seawater immersion, saliva immersion, water stains, sweat stains, etc.) during use or processing. For clothing with poor color fastness, dyes are easy to fall off and fade, which will affect the beauty. Moreover, the shedding dye molecules or heavy metal ions may be absorbed by the human body through the skin and endanger health. Fabric manufacturers in the use of poor quality dyes, dyeing after washing is not enough or finishing is not in place, may lead to fabric color fastness unqualified.

No one wants to buy unqualified clothing and shoes. If a brand wants to win the trust and support of consumers, it must strictly control the product quality. Garment manufacturing enterprises should attach great importance to product quality and strictly implement industry standards, and put safety and environmental protection in the first place in clothing design, material selection, dye selection, auxiliary material allocation, production and sales. To really find problems, solve problems, do not evade responsibility, is the right way to pursue high-quality goods and retain consumers.