"2021 China Textile And Clothing Brand Competitive Advantage Enterprises" List Released
In order to implement the task division of the "three product strategy" of the national consumer goods industry, the China Textile Industry Federation has set up a "working mechanism to enhance the competitiveness of China's textile and garment brands" and set up a research team. After nearly two years of in-depth research, based on the relevant international standards and national standards, closely following the characteristics of the textile and clothing industry, after a number of rounds of evaluation, Perfect the brand value evaluation system and establish the measurement model. Through voluntary declaration and systematic evaluation, 55 "2021 Chinese textile and garment brand competitive advantage enterprises" were identified and officially released in the official series of activities of "2021 China Brand Development International Forum - Textile and clothing industry brand construction sub forum" on May 11.
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