Henan Garment Association: From Products To Brands, Textile And Clothing "Industrial Clusters" Shine In Central China

　　 "Promote the transformation from Made in China to Created in China, from Chinese speed to Chinese quality, and from Chinese products to Chinese brands" On May 10, 2014, General Secretary Xi Jinping proposed "three transformations" during his inspection in Henan, which pointed out the direction for promoting the transformation and upgrading of China's industrial structure and building Chinese brands.

Henan has always taken the high-quality development of manufacturing industry as the main direction of attack, promoting the quality improvement and development of traditional industries, focusing on the cultivation of emerging industries, seizing the beach and breaking the ice of future industries, and daring to seize the commanding heights of the industry. The total industrial economy ranks fifth in the country and first in central and western provinces. Twelve hundred billion level industrial clusters have been fostered, 13 national demonstration bases of new industrial industries have been established, and a large number of "little giants" and single champions of manufacturing industry have been cultivated.

Today, Henan's manufacturing industry has achieved fruitful results in "increasing varieties, improving quality, and creating brands". High end manufacturing, intelligent manufacturing, and green manufacturing are striving to be the first. A large number of Henan enterprises, such as China Railway Equipment, Yutong Bus, Zheng Meiji, have conquered core technologies, and moved to the world stage on behalf of Chinese manufacturing; Shuanghui, Sanquan, Baixiang and other consumer brands have become the enduring light of domestic products; Luoyang Power Valley, Central Plains Electric Valley, Civil Rights Cold Valley and other characteristic industrial clusters shine in Central Plains, and more and more Henan products are upgraded to famous Henan brands at home and abroad.

In the field of light industrial consumer goods, regional brands such as Baofeng, "the capital of Ru porcelain in China", Yuzhou, "China Tangjun R&D Base", Xiayi, "China's Emerging Textile Industry Base County", Taikang, "China's Famous Cotton Textile City", "China's Famous Pants City", Zhengzhou, and "China's Famous Knitwear City", Anyang, have gradually become popular and become increasingly well-known.

Enterprises have their own corporate brands, and industrial clusters also have their own cluster brands, representing the brand image of a local industry or product. In recent years, our province has vigorously carried out the regional brand cultivation of industrial clusters. Luoyang Power Valley, Zhongyuan Electric Valley, Minquan Cold Valley, Changyuan Crane, Zhengzhou Quick Frozen Food... 12 hundred billion level and 29 50 billion level characteristic industrial clusters shine in the land of Zhongyuan.

38 complete machines are off the production line in one hour, with an annual output of more than 300000 lifting machines and 1.7 million sets of spare parts. In port mines, road and bridge projects, nuclear power lines, and rocket launch sites, more than 200 types of products in Changyuan lifting family lift the world, accounting for 70% of the domestic market. The products are exported to more than 130 countries and regions, and have successively won the title of "China's famous lifting machinery city" "National well-known brand demonstration area of gantry crane industry", "National new industrialization industry demonstration base" and other titles.

Entering the Minquan County High tech Industrial Development Zone, more than 20 national well-known refrigeration brand enterprises have gathered on the land of 16 square kilometers; For every 10 refrigerators and freezers in the country, one must come from civil rights; Among the top ten refrigeration enterprises in China, there are 4 civil rights enterprises; On the cold chain logistics line in the north and south of the Yangtze River, 6 out of every 10 refrigerated trucks are produced in civil rights; The refrigeration industry index of Minquan County has become the "barometer" of the price of refrigeration products nationwide.

In recent years, Henan's advantageous industrial clusters have also grasped the new opportunities of cross-border e-commerce. A large number of traditional industries, such as hair products in Xuchang, makeup brushes in Luyi, imitation flowers in Sheqi, lithium batteries in Xinxiang, amusement facilities in Zhengzhou, and flow meters in Kaifeng, have "gone to the sea online", driving the transformation and upgrading of industries and showing the new vitality of Henan manufacturing.

"Henan has a good industrial foundation and market potential. As long as we persist in promoting the high-quality development of the manufacturing industry, constantly improving the quality of products and services, and continuously improving the ability to 'increase varieties, improve quality, and create brands', there are great prospects for strengthening and optimizing the' Made in Henan 'brand." Li Jiantao, secretary of the Party Leadership Group and director of the Department of Industry and Information Technology of Henan Province, said.