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Luo Wenbo, The Founder Of Bone, How To Earn Millions In Nine Years

2010/5/27 13:59:00 53

Entrepreneurship


Luo Wenbo is the chairman of the smell of bone, born in 1981, is a standard "after 80". He was rich, but he worked 9 years ago. Employees say that Roy Popper usually wears big sailors or tinkling cat T-shirts between the office and feels very close.


Sensitive to the market


Luo Wenbo is from Dehua, and his parents are very ordinary farmers. He went out to work very early. At the beginning, he worked in a fast food restaurant in Quanzhou. With the familiarity with the industry, Luo Wenbo gradually sprouted his idea of opening a shop.


Three or four years later, Luo Wenbo came to Xiamen alone. After wandering around the streets and lanes in Xiamen, Luo Wenbo found that Fu liked soup, but there was no restaurant in Xiamen that specializes in soup.


Aiming at the hot pot in the south of the Yangtze River


At that time, it was the age of hot pot, Southwest Sichuan hot pot, small fat sheep in the north and so on, all of which vigorously occupied the catering market in Xiamen. Luo Wenbo used to eat the bone pot in the south of the Yangtze River. He thought that if we start with the chaffy dish in the south of the Yangtze River and advocate the concept of health preservation, we may succeed.


In late June 2005, Luo Wen Bo and his partner, Chen Wu, the designer of clothing, and Wang Qitao, the designer, opened the first bone in Jiangtou. At the very beginning, Luo Wen Bo and his partners were personally serving customers. In this way, customer feedback can be obtained in a timely manner, and secondly, a clearer understanding of restaurant deficiencies and advantages.


Send pork for staff


In the smell of bone, from employees to bosses, there are no grades, only jobs are different. Even if the aunt is sweeping the floor, she has a chance to visit the country every year for three years, and can travel abroad for five years.


Last winter, the owners of bone flavor bought a 150 Kilogram pig from the countryside of Dehua to cook soup for their employees. After cooking, Luo Wenbo and two other bosses started with the smell of bone in Dehua, and sent a bucket to each store in Quanzhou, Zhangzhou, Tongan, Jimei and the island.


At present, Luo Wenbo is trying to get senior employees to share dividends. In Tongan, more than 60% of the shares are owned by employees.


The boss also rented a small house.


In the Spring Festival of 2005, the second shops of bone flavor were opened. By May 2010, there were 23 branches in the whole country. However, Luo Wenbo was not satisfied with this. He hoped that when the time was ripe, the smell of bone could be listed.


"When other bosses earn money, they may buy a car to buy a house, convert their money into fixed assets, and our boss will invest all the profits except the daily life. Luo is still living in a rented house just like his employees. He only bought an ordinary car for work. One employee said.

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