Three Students In The University Deduce The Chinese Version Of Social Networking.

Not long ago, Mark, a Harvard student who won the 8 Oscar nomination, was founded on the social networking site of Facebook, the youngest billionaire in history.

For a while, the legend of "Facebook" has become a hot topic in the world.

In Wuhan, Wuhan University of Science and Technology, the three student of the study, has interpreted a Chinese version of social networking.

One night in the fall of 2003, because of being dumped by her girlfriend, Mark, who was angry, used all the means of hacking to steal all the beautiful girls in the campus, and made a website called "Facemash" for the students to score the hot girls. This is the predecessor of "Facebook".

Unlike Mark, who was a three student in the administrative and management major of Wuhan University of Arts and economics, he began to create entrepreneurial ideas when he worked with his tutor.

He majored in computer administration, and his master's degree is administrative management, and gravel breaking his own business in the combination of e-commerce.

In the first half of 2009, Boulder first tried to start a business. When he was free, he bought and compared books on Taobao's book trading platform. He published the title and price list on the Internet and started the "book dealer" online.

Once there is an order, the boulder will hold the book, ride the electric car to pack, deliver...

Online bookstore business is improving gradually, but what he gains more is the trading experience of e-commerce platform.

In June 2009, the boulder ended the online bookstore and decided to set up a company to set up its own team and formally set foot in the network business sea.

In the early July of the year, 14 friends of the same peat group formed a pure life (Wuhan) Technology Co., Ltd.

Like Mark and Edward, most of the entrepreneurial partners are alumni of our school.

There is no support for venture capital such as Mark in the social network. The 100 thousand yuan to start the gravel extraction is mainly from the savings on the books sold on Taobao, and 50 thousand yuan of college student loans.

But when buying a computer or renting a house, the company's shelves are tied up, and 100 thousand yuan is running out of use.

In the past few months, no one has got the salary.

In order to save the rent, the warehouse had to be rented on the third floor and the four floor, and the goods came, and everyone went downstairs as a porter.

After the company was set up, to find business opportunities, all the members of the company were buried in front of the computer to browse Taobao's products and stores.

After a detailed study, the gravel found that Taobao's online necessities, cosmetics and other necessities have already had many powerful online shop teams to enter, while the thermal underwear sales online market is still at a weak stage, "this may be a good market entry point!"

Next, which brand of thermal underwear to sell has become a problem.

Finally, through the connections between his relatives, he decided to cooperate with a textile company in Shanghai, and personally came to the house several times to persuade the other side in good faith. At last, he got the sole authorized electronic commerce center brand in the company, and was responsible for selling all the brands of the company in the network market, the TV shopping market and the telephone shopping market.

The road to entrepreneurship is rough.

"We ignore the importance of knowledge."

Boulder smiled and said, at the beginning of the operation of brand underwear at the beginning of the Internet, his team members had both technical and sales elites, but only few knew about textile knowledge.

On one occasion, their online salesmen made an underwear made of ordinary polyester fiber because of their misunderstanding. It was made of the best fibrous materials, which led many colleagues to be surprised. It led directly to some professional buyers that they had fraudulent sales practices, and no longer wanted to go shopping in their online stores.

This encounter has thrown cold water on the passion team.

He immediately organized all the members of the company to "make up for" knowledge, and invited experts to give special guidance to team members.

In addition to lack of knowledge, the grasp of market conditions is another stumbling block for teams.

"Online entrepreneurship, seemingly simple, is actually difficult, of which the capital chain is the most critical part."

According to the boulder said, despite the efforts of everyone, the business of online shops is getting bigger and bigger, but then it still suffers from "shutting down business".

At a meeting in October 2009, the chairman of Yu Zhaolin's headquarters predicted that the online sales volume of the boulder team in November will exceed 100 thousand yuan. This is both a prediction and a reminder from the older generation.

What they didn't expect was that in November, the first snowfall in winter began in Hubei. Orders were coming, and the employees were busy from 8 in the morning to 2 at second in the morning.

Due to the lack of preparation, in the warehouse part of a large number of underwear out of stock at the same time, some of the type of underwear but "pressure warehouse", the company originally weak capital chain several times broken.

A few days later, the sales system of the gravel shop was finally overburdened and collapsed.

Faced with this situation, a painful decision was made to solve the gravel problem: 3 online shops, including Taobao mall, temporarily shut down for 3 days to increase inventory and improve the system management framework.

The company sends a letter of regret to the customer, and the order affected is 15 yuan, which basically does not make money.

3 days lost hundreds of thousands of yuan.

This incident gave a great deal of trouble to the boulder. He thought that the last thing in e-commerce was not management or marketing.

From the observation of McDonald's, the company has improved its operation mode by changing Boulder, and changed the old ways of employee's separate purchase and sale separately. All the links such as product order, check list, check list, packing and so on were all streamlined, and employees of each process were assigned their duties.

From the administrative center, operation center, storage center to financial management, they developed a set of system management software, and the operation efficiency was greatly improved.

Since then, the team has sold more than 100 thousand yuan in daily sales volume, ranking the top of Taobao underwear sales.

From the initial temporary agent Yu Zhaolin underwear brand, to the main agent pure clothing brand, and then to create its own "Airsun product" men's formal dress brand; the company's membership increased from 14 to 29, and the office space also expanded from the initial 100 square meter "sham room" to the 300 square meter management room and the more than 1000 square meter storage room now.

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Why is he?

Why is he? A young man who has never left school is so mysterious that he is so successful in starting a business.

The semipparent plastic adhesive card on the bottom of the boulder is printed with the words "chief executive of pure brand life (Wuhan) Technology Co., Ltd.", and his other status is Wuhan University of Science and Technology three student of administration and economics.

The expensive 26 year old "millionaire", wearing a pair of black frame glasses, is not tall. He is full of bookish, always wearing a Western-style tie and dressed neatly.

Talking about the reasons for starting a business, it may be inextricably linked to the family.

When he was in primary school, his parents divorced.

Many of the "80's" are still spoiled in their parents' arms. He has already begun to pay tuition fees, arrange daily food and drink, and have made plans for his life.

From the first day of college, gravel began his career.

At Wuhan University of Science and Technology, Zhongnan Branch, when it was a freshman year, it bought a printer and started printing business in the dormitory. Although it made little money, it not only made it convenient for students, but also satisfied its basic consumption.

When he was sophomore, he organized the first science and technology culture festival of the school, because all the activities were funded by the students themselves. He led his students to run companies and run colleges and universities. In the end, 24 days' activities attracted 72 enterprises, 24 famous universities and the leaders of the school.

Zhan Xianghua is director of warehousing in pure company.

In a party school training class, Zhan Xianghua knew gravel, felt very good contact, and gradually became friends.

In August 2009, the company was just founded, and he visited Zhanhua company with Zhanhua, and invited him to join the entrepreneurial team.

Without hesitation, Zhan Xianghua resigned from the work of the University Library and started his own business together.

"The affinity of gravel and the ability of individuals have inspired me and I am very confident that he will succeed in business."

Mark's Facebook social networking site founded by his partner has gathered 500 million users in just six years, becoming the youngest billionaire in history.

Behind the brilliant career, the successful entrepreneur has to face the loss of his friends' separation.

Even though they are sitting on millions of pounds, they often invite their colleagues to play and eat at home.

The gravel lover will have a baby soon, and he will often share with you the joy of being a father.

Today, there are only 14 people who started the business, leaving only 7 people. Some of them started their own business because they went home to take the civil service examination.

"Everyone has a better direction. I'm very supportive and I hope they have a better future."

Gravel removal is an understanding of the departure of the original partners.

At the end of February this year, the Limited by Share Ltd signed a formal agreement with Wuhan red peach K group. The company will invest 12 million yuan in the merger and acquisition of the pure pie Life Inc, and invite him to continue to serve as CEO and hold 49% of the shares.

Graduate student, company legal person, top management level, professional manager...

Faced with these titles, Boulder said frankly, "the important thing is to hope that the company can become a ladder for many college students who want to start their own business, so that their life can go further."