Training For Temporary Promoters Should Be Simple And Accurate.
Whether it's a formal guide or temporary salesperson, training is one of the essential processes.
At present, there are two ways of training temporary promoters: one is not paying attention to training, no training or simply taking a walk in the evening before going to work, and the other is to emphasize the importance of training too much, so that all temporary promoters can not be classified training.
The author believes that these two approaches are extreme.
Temporary promoters
Because it is temporary, enterprises are not willing to spend large sums of money and manpower.
Train
However, I do not know if temporary promoters are not trained or trained, they will not only play a role in helping sales, but will sometimes play an opposite role. Such examples are often encountered at terminals.
For temporary
Promoters
The training should be simple and accurate.
Simplicity is simply giving them unified training in corporate culture, activity objectives, discipline requirements, and daring to speak and do attitude so that they can have a certain understanding of the enterprise and generate passion and self-discipline in their work.
The training group should focus on training products knowledge, promotion skills and other knowledge; the on-site publicity group mainly trains them to be careful and meticulous, and pays attention to their own words and deeds. At the same time, they should pay more attention to their positions, smiles and so on, and they need not retrain their product knowledge and promotional skills. The terminal intercept group focuses on training them to dare to speak and dare to do so, so that they dare to speak to each customer, that is, they are thick skinned and not afraid of customers refusal. Accuracy means pressing ahead.
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Mainly from shortage, freshness of goods, loss of goods, inventory management.
Shortage is a big enemy of clothing sales, so shopkeepers must always know the quantity of goods, replenish the goods in time, avoid the shortage of goods and bring the performance impact to the shops. In the retail industry, the products will always be fresh, even if the clothes are no exception. We must strictly follow the sales principle of first in, first out, so that the advanced goods can be sold first, so that goods are obsolete and no one is interested. The loss of goods is actually caused by some loopholes in management, such as improper purchase, too many defective goods, marked price errors, and unrealistic price changes. Therefore, shopkeepers must strictly control these jobs, and reduce losses is to increase net profit.
Stock clothing is part of the shopkeeper's tangible assets.
A lot of help is made to the shopkeeper.
Careful inventory can keep financial sober and remind yourself to be cautious at any time.
Seeing that some of the goods that should not be entered have caused extrusion and can be seriously reviewed.
Stocktaking is not only for the timely understanding of liquidity, but also provides a practical reference for shopkeepers later.
In clothing stores, financial management is mainly reflected in cash management, especially cash management at cashiers.
Generally speaking, the cashier's rate of cash register can be controlled within 4/10000, while the new cashier is 10/10000. Don't belittle these figures. Sometimes they are far worse than others.
Another important link is receipt documents. These documents are important financial certificates. Do not belittle their functions. Once they are lost, they will cause losses.
Therefore, we must carefully confirm the acceptance of the situation, avoid losses, encounter problems, and have good evidence.
In fact, the information here is related to the above information. If your clothing store is relatively large-scale and has related systems, shopkeepers can know all kinds of operation information through various data of the system, and can also serve as reference information for store operation management plan, improvement and planning.
Systematic information management is simple, convenient and clear at a glance. As long as there are changes in data, we can see at a glance, and do a good job in this aspect of management.
For clothing stores, the corresponding customers are customers, suppliers and salesmen, so managers are the three kinds of people.
For customers: as the saying goes, "customers are God", most of them think about problems from the perspective of customers, understand clearly the real needs of customers, do market research, provide satisfactory demands for customers, and provide quality services.
For suppliers, they should be treated in a long-term cooperative manner, so that they can get more product information from them, the development of some products, and even the competitors' situations, and maintain their relationship. Sometimes there will be unexpected gains. For the salesmen, the shopkeeper must be very clear about the staff's situation, such as attendance, vacation numbers, late arrival and early retirement, and mental state, service attitude and personal quality, so that the overall operation of the clothing store will not be affected.
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