Li Xiao Xiao Li: Fashion Designers Are Lifelong Careers.

London, England -- the name of Li Xiao is no stranger to Chinese fashion industry.

In 2013, she graduated from Royal College of Arts (RCA) with a master's degree in fashion. With the combination of silica gel and knitting originality, the Diesel Award of International Talent Support (ITS) was captured by College.

Subsequently, in less than 2 years, the brand of Xiao Li has been stationed in 10 Corso Como and Opening Ceremony.

And her 2015 spring summer series will soon be on the Joyce of Hongkong.

LVMH Prize, which aims to explore and support new designers, was set up last year.

After 3 rounds of screening, the final winners will receive 300 thousand euros (about 2 million 100 thousand yuan) bonus and one year's guidance from LVMH group.

Last year's Thomas Tait, with the help of the award, is now among the most sought after design stars in the world.

A week before the list was announced, Li Xiao had received telephone confirmation from the group.

However, she has a faint struggle for the 26 strong LVMH Prize.

"Actually, I want to wait one or two more years, because this competition is going on every year."

She told reporters: "but Sarah Mower of the British Fashion Association wants me to come.

Then it's very last-minute.

After many considerations and persuasion, I think that as a Chinese designer, it can be thought of for the first time, whether or not to take the prize is an affirmation.

In the face of Nicolas Ghesqui re re, Marc Jacobs, Karl Lagerfeld, Phoebe Philo, Raf Simons, Raf, and the jury, the Li Xiao strategy is to face it calmly.

"They've all experienced what I've been through.

I can't disguise or disguise myself in front of the judges, like a child like me, who is seen in front of their experienced designers.

She said.

In fact, Li Xiao is no stranger to winning prizes. You can even call her a winning army.

Before entering LVHM Prize, she won the Feel the Yarn award in 2012, and 2013 obtained the best knitted series of Loro Piana Award and Diesel Award of IHT.

Last year, she got the Merit Award of Fashion Scout.

These successive awards not only accumulated fame for her, but also helped her create her own brand successfully.

The reason why she can get such a great improvement in her career in a short span of one and a half years is that she knows how to plan ahead, set a reasonable goal, and never forget to examine herself.

"Through Feel the Yarn,"

People began to know that RCA had this little friend of mine. "

Step by step, she explained, "Loro Piana is under LVMH, so LVMH knows me."

And when I became a graduate student, I regarded International Talent Support as a new dream.

"I was lucky enough to get a lot of help after graduation.

Whether it's LVMH group or Diesel. "

Li Xiao said.

Before deciding to set up her own brand, she worked for three years in Selfridges, a senior British department store, and worked for Diesel and J.W Anderson for some time.

This season, she was also involved in the knitting design of the new Anya Hindmarch series.

Li Xiaosheng, 27, is in Qingdao, a coastal city in East China.

At the age of eighteen and nine, he lived briefly in Beijing for a while, then moved to London.

"London is a little bit good.

I am a willful person, hoping to have a free space.

Then London is a place where I can do what I want to do, and no one will comment on your mistakes.

She said.

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After reading the undergraduate course of fashion design (London College of Fashion), she once had doubts about choosing the master of fashion program of central Saint Martin (CSM) or RCA.

"But what's unexpected is that RCA gives me all the things I want, with a relaxed atmosphere."

Li Xiao explained, "I don't like people telling me how to use this color and what the series should be.

At RCA, I asked my Tutor (tutor) how he felt about this series.

She will ask me what I want.

She gave me a lot of space. This is what I want most. "

"In

My foundation is very good, but the most unexpected thing is that I don't know why I made knitting on graduation show. "

Remembering the series that had a decisive impact on her career, she could not tell why.

Today, however, her appearance has changed the established concept of knitting design.

"Two or three years ago, knitting knowledge was rather old. When I was watching the show, I thought," will anyone buy these products? "So this is how I feel about knitting at that time.

So I made up my mind to make the most modern knitting.

She told reporters.

The idea of combining soft silicone with knitted fabrics comes from a small accessory.

"I bought a silicone bracelet at the time.

Because there are a lot of accessories in my series, I began to imagine myself making some accessories.

"But it wasn't final project," she said.

When my first model came out, the teacher said that this series could be further developed.

I therefore think that knit (knitted) fabrics can be made of silica gel, and thus create this series.

"It never occurred to me that my graduation works would be so sensational. Many people will mention this series when they know me later."

She told reporters.

However, the element of silica gradually became a burden that hindered her from going forward.

In her 2015 autumn and winter series, the silicone was reduced to a tomato pattern written "GMO! OMG!" instead of the 3D knitting technology she spent several months developing.