October 13-15 China Hangzhou Fashion Industry Digital Trade Fair Will Open Soon!

Digital economy has become a new engine of world economic growth, the commanding height of a new round of global industrial competition and a new driving force to promote the revitalization of the real economy and accelerate the transformation and upgrading. China Hangzhou fashion industry Digital Trade Fair Focusing on new ecology, new channels, new scenes and new trends, the curtain will be opened in Hangzhou International Expo Center on October 13, 2021.

The first China [Hangzhou] fashion industry Digital Trade Fair has won the full support of Alibaba international station, new retail alliance, clothing collection, kol.club, Buddhist push group, exhibition Republic, diexun, lengyun fashion, cicada mother, Zhonghe fashion and other institutions, industry celebrities and media.

　　 Witness · rebirth

To create an industrial ecology of digital economy and explore the road of industrial digitalization reform, 2021 China (Hangzhou) fashion industry Digital Trade Fair With the theme of witnessing new life, it aims to create a digital fashion innovation highland under the new background of fashion fragmentation, consumption ratio specialization and industry digitalization. Relying on the global leading digital potential of Hangzhou, we can improve the digital production and channel capacity of domestic fashion industry. The Expo will bring new experience to exhibitors and visitors by using cutting-edge digital technology to achieve more accurate matching ability, stronger supply chain support, more authoritative fashion and digital trend prediction, and more immersive digital exhibition experience.

　　 Innovation, technology and fashion

Fashion eyes Show) will boldly try a new way of playing, using ring screen and light and shadow equipment to create an immersive fashion space integrating appearance and function. The ring-shaped led, hexagonal display column and central immersion display stage constitute a fashionable digital element space. Eye of fashion professional show by creating a fully enclosed space, bring a full range of three-dimensional immersive experience. Hundreds of models appeared in groups. The top domestic model guidance team, Mao Geping makeup team and top dance beauty team jointly created 9 gorgeous shows, including dresses, women's clothes, children's clothes, home furnishings, down, Hanfu, JK, Lolita, and constantly updated the fashion horizon.

　　 Intelligent gathering ecology and digital future

This year's China [Hangzhou] fashion industry digital trade fair explores the value of digital technology industry, and strives to promote the deep integration of new digital channels and capabilities with fashion industry, such as live e-commerce, community e-commerce, cross-border e-commerce and intelligent manufacturing. The organizing committee has carried out in-depth cooperation with Alibaba international station, China new retail alliance, Zhejiang e-commerce promotion association, international trade digital platform, Buddhist push group, lengyun fashion, Zhonghe fashion, exhibition Republic, diexun.com, kol.com and other institutions, elaborately creating a number of theme summits, industry forums and open classes, Bring valuable content feast for fashion industry practitioners.

Gather global vision and Oriental wisdom, integrate fashion industry and digital trade, China Hangzhou fashion industry Digital Trade Fair It will continue to focus on the two major directions of fashion and digital, linking value and enabling entities to create a 365 day deep service platform for enterprises. Integration of channels, cooperation and symbiosis, accompany enterprises to win the first opportunity in the wave of industrial digitization. From the consumption end, circulation end to supply side, we should make large-scale, long-term industrial chain and deep service chain, boost the high-quality development of the industry, and jointly create a new digital future of fashion industry.

　　 Alibaba cross border blue ocean selection exhibition and cross border e-commerce Entrepreneur Summit

Hangzhou China fashion industry digital trade fair and Alibaba international station join hands for the first time, and the 2021 digital Zhejiang cross border blue ocean selection exhibition and Alibaba cross border e-commerce Entrepreneur Summit are officially issued! Ten thousand people selection conference shocked! 50000 square meters cross-border & Fashion Expo, 400 first-class foreign trade source factories, 20 + hot products of blue ocean industry trend! There are also two days and one night to enjoy new business opportunities, 20 + industry tycoons talking on the Bank of Qiantang River, 10 + cross-border special sub forums to decode the future, 3000 + cross-border entrepreneurs resonate at the same frequency. The hottest cross-border event of this year is absolutely not to be missed!

　　 New consumption, new brand and new e-commerce -- China Fashion Digital Summit

The Organizing Committee of China Hangzhou fashion industry digital trade fair and China new retail alliance jointly prepare this conference, aiming to share the latest ideas and achievements of global e-commerce development, understand the latest development trend of global e-commerce, focus on discussing hot topics of new e-commerce, explore the development law of new e-commerce economy, promote the deep integration of brand and new e-commerce Foresee the future development trend of new e-commerce. 　　

　　 Supply Chain Summit

People looking for goods are becoming goods looking for people. The rise of recommendation e-commerce such as live broadcast and community group buying has cut off a large share of search e-commerce. KOL and Koc become particularly important when planting and weeding are completed at one time. As a supply chain, how to better cooperate with anchor, group buying platform and team leader. The Organizing Committee of China Hangzhou fashion industry Digital Trade Expo, together with the Buddhist promotion group, is trying to bring new channel solutions to more enterprises.

　　 Eye of fashion & lengyun fashion

Digital transformation, one of the most popular words at present, what does it have to do with you and me? This time, we have invited five guests, their ages are 70s, 80s, 90s and 00s. They seem very ordinary, like you and me, love fashion, and continue to cultivate in this industry; They are different from you and me, because everyone is the only one. Eye of fashion and lengyun fashion join hands to invite guests from different times to discuss the topic of digital transformation.

　　 Eye of fashion & diexun.com

With the continuous development of digital technology, the research of fashion trend has become a cultural activity beyond national boundaries. China Hangzhou fashion industry digital trade fair, together with diexun.com, specially invited industry celebrities and experts to conduct in-depth analysis from the perspectives of fashion, consciousness and social trend through data analysis and prediction observation, so as to provide industry and the public with new trends and trends in advance.

　　 Forum on new consumption of lifestyle

In the era of digital fashion, all boundaries will be broken. In the future, more non professional elites will drive the development of the industry; Fashion IP in 5g era, maybe virtual works of team wisdom; The trend leader will be the foresighter to promote the social development; Interdisciplinary talents have become new fashion models. Together with Zhonghe fashion and Tencent oneone, we have insight into the business opportunities of fashion enterprises in the era of digital economy, and understand the new consumption trend of lifestyle.

　　 Play visual marketing to help brand upgrade

The important role of visual marketing in enterprise terminal sales has become the consensus of the industry. In order to meet the huge enthusiasm of many fashion industry enterprises and practitioners on visual marketing. China Hangzhou fashion industry digital trade fair specially invited Ms. Zhong Xiaoying to present a super offline class on visual marketing in Hangzhou International Expo Center on October 14, 2021.

　　 Gather new forces for common development -- 2021 Summit Forum on cross border e-commerce trend development

The wave of digital economy is sweeping the world. Digitalization accelerates the enabling of foreign trade industry, and cross-border e-commerce has become a strong support for Global trade growth. In the past 2020, affected by the epidemic situation, the pace of digital transformation of foreign trade industry has been accelerated. Only cross-border retail is accelerating E-commerce, and general trade will be more e-commerce. In the long run, digital cross-border trade may come earlier than previously thought, which will have a profound impact on cross-border e-commerce, It will also greatly increase the proportion of cross-border e-commerce in Global trade.

　　 Kol.club traffic operation private forum

All red men are leaders? All the leaders are red men? Public domain or private domain are different, but the nature of business is the same. One is to consider how to carry on the realization of private domain, the other is in urgent need of how to break the circle of public domain to drain. In the final analysis, in the name of IP, with the strength of the group, we can do a good job in selecting products, improving services and seeking welfare for fans. Share how to operate and organize traffic, how to realize private domain and how to share, welcome to gather.

　　 Innovation, technology and fashion

Fashion eyes Show) will boldly try a new way of playing, using ring screen and light and shadow equipment to create an immersive fashion space integrating appearance and function. The ring-shaped led, hexagonal display column and central circular display stage constitute a fashionable digital element space. Eye of fashion professional show to create a fully enclosed space, bringing a full range of three-dimensional immersion experience. Hundreds of models appeared in groups. The top domestic model guidance team, Mao Geping makeup team and dance beauty team jointly created 9 magnificent shows, including dresses, women's clothes, children's clothes, home furnishings, down, Hanfu, JK, Lolita, and constantly updated the fashion horizon with different styles.

　　 Breaking the border and breaking the situation

With the advent of the digital era, business channels are updated and iterated. A series of brand-new online channels, such as online live broadcast, KOL with goods and e-commerce platform, are promoting the active resource integration and expansion of brands and enterprises. The innovation and reform of China's fashion industry is accelerating, and the fashion industry Digital Trade Fair is also expanding its functions closely following the market dynamics.

In order to ensure accurate matching and efficient docking, the selection meeting focused on new channels, new growth and new opportunities, and gathered multiple advantageous resources, such as the head of the team, anchor with goods, MCN institutions, live broadcasting base, class II e-commerce, to form a super e-commerce channel covering private e-commerce, live broadcast e-commerce and Pingtai e-commerce. Guided by the terminal consumer market and relying on strong data accumulation, the selection docking meeting will invite more potential business channels for exhibitors and promote accurate and effective business docking. Communicate business needs with exhibitors face to face, providing accurate assistance for brands and enterprises to expand online channels. 　　

　　 Only integration for development and only joint efforts to break the situation

Integrating global vision and Oriental wisdom, integrating fashion industry and digital trade, Hangzhou fashion industry Digital Trade Fair will continue to focus on fashion and digital, link value and enabling entities, and create a 365 day in-depth service platform for enterprises. Integration of channels, cooperation and symbiosis, accompany enterprises to win the first opportunity in the wave of industrial digitization. From the consumption end, circulation end to supply side, we should make large-scale, long-term industrial chain and deep service chain, boost the high-quality development of the industry, and jointly create a new digital future of fashion industry.