The Ninety-Ninth Shoe Fair Will Enter The Exhibition Period.
From People's Republic of China
Ministry of Commerce
The ninety-ninth China footwear industry leather goods fair and the famous brand shop will be held in Shanghai Everbright Convention and Exhibition Center from June 1st to 3 next year.
It is reported that this exhibition, in line with the tenet of "all for the Chinese market", continues to focus on brand shoes and leather products with the professionalism spirit of "professional boutique Exhibition", providing docking platform for high-end brands, department stores, large chain shoe city and high quality channel providers at home and abroad, and urges China's footwear industry to flourish.
The scale of this exhibition is huge, and 15000 professional spectators are invited, including 1000 department stores, 300 chain shoe cities, 10000 excellent agents and strong retailers.
The scale of the exhibition is 1000, and the threshold for the exhibition is improved.
Effect
And matching degree with department stores and channels.
The organizers of the exhibition organizing committee said, "it is mainly to let the appropriate brand enter the appropriate platform to achieve the maximum effect of docking, not only quantity but quality."
The scarcity of high-end design talent resources for footwear leather has been a weakness of many domestic enterprises. It is understood that this exhibition will continue on the basis of the last "shoe and design" theme designer salon's activities.
innovate
To hold the international salon industry, chief designer of leather products salon activities, to invite KENZO, Lssey Miyake, Wu Gang, Chen Jianzhong and other famous international design masters to show up.
"The exhibitors and designers of the last exhibition held only preliminary exchanges and discussions on popular elements and trends. This time, the majority of exhibitors should be asked to facilitate their cooperation."
Xue Lijun, general manager of Shanghai Baicheng Business Service Co., Ltd., the main contractor of the exhibition.
Xue Lijun also told reporters that thanks to the joining of many professional organizations and service teams, the overall strength of the exhibition organizers has been greatly improved, providing more professional and detailed services for exhibitors.
During the exhibition, the two meeting of the chain shoe city council will be held last year to organize the China retail chain shoe City Summit Forum, the 2011 "colorful" theme shoe industry, leather goods fashion conference, and channel buyers special docking meeting.
According to the reporter, in May this year, the ninety-eighth China footwear industry leather goods fair and the "famous name shop" docking exhibition, a total of 150 brands from Italy, Spain, mainland China and Taiwan region participated in the exhibition, 780 boutique booths, and over 500 professional spectators, resulting in more than 500 cooperation.
Links: exhibition features
1, focus on brand.
We should pay attention to the influence of exhibitors, let the appropriate brands enter the appropriate platform, and invite matching department stores and channels to maximize the effect of "docking".
Booth size reached 1000.
2, the number of professional spectators is huge.
15000 professional spectators are invited.
Among them, there are 1000 department stores, 300 chain shoe cities, 10000 excellent agents and strong retailers.
3, innovation activities.
Through the introduction and other ways to enhance the effectiveness of footwear designers and exhibitors docking, KENZO, Lssey Miyake, Wu Gang, Chen Jianzhong and other well-known international design masters to be present to participate in the exchange and cooperation with exhibitors.
4, create style pavilion.
According to the professional audience's moving line design, the layout is structured, and the unique style Museum form reflects the unique feelings of different categories.
5, continue to enhance the strength of the organization.
Many professional organizations and service teams join in to enhance professional and meticulous service capabilities.
6, feedback channels interact in real time.
The official website of the exhibition will be opened, and information will be released and updated in a timely manner. At the same time, network feedback channels will be established. Enterprises participating in the exhibition and participating in the exhibition can understand and consult more exhibition information through this platform.
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