Entrepreneurship Needs To Know What Key To Sales.

< p > if someone told me a few years ago that the sales knowledge of < a href= "http://sjfzxm.com//business/" > Youth < /a > future entrepreneurs will come from a group of writers, researchers and consultants who have never sold a commodity or managed any sales team, and I will not believe it at all. < /p >
< p > but now it has come true. Bloggers and bookstores are full of self serving and treacherous - I think they can only describe them - the cool gimmicks and inspiring stories that are made to induce small business operators to come up with their own hard-earned money. < /p >
< p > there is no article or book that can really teach you how to become an excellent salesperson. But as far as sales are concerned, I can share some interesting ideas that I have taken a long time to understand, though they may be contrary to your intuition. As a sales engineer in a fiercely competitive industry and the helmsman of the marketing department of several high-tech companies, I have to be responsible for my own behavior. Let's begin: < /p >
< p > sales is not a sprint, but a marathon. Sales is a process, a long and arduous process. The larger the order, the longer the time you need to invest and the more obstacles you need to overcome. On the good side, you can have more time to lay a solid foundation for long-term development. If you want to be the last person to laugh, then don't get too tight in the initial stage. < /p >
< p > remember that you are always selling. Whether you are selling new ideas to investors, attracting interested partners, or your board is implementing a risky strategy, you are selling more or less. If you haven't realized this, you can say that you are not always ready to grasp the chance of success. In fact, compared to the time spent on customers, even salespeople will spend more energy in the company. < /p >
< p > makes "transaction" a rational and emotional choice. Sales is a combination of skills. Although the transaction will eventually take place, in most of the time, you are developing a relationship, or listening to judge the needs of customers, or invest time and resources to promote the improvement of trust. If you do that, then a "deal" is not just a transaction, but a reasonable and emotional choice. < /p >
< p > believe in the existence of real opportunities and take the initiative to attack them. Cold calling is not a waste of time for you and others. When you believe in a real business opportunity, you can play Cold Call and make your first active contact with Target Corp or individuals. Once you confirm that it is your target customer or potential customer, then you should strive for it. Otherwise, your call will be really stupid and boring, and it will also waste valuable time for each other. This may make you lose the chance of subsequent contact or even suffer a bad reputation. < /p >
< p > understand your conversation. Never contact with the customer for a long time. You don't know what his role is and what motivates him and how to approach him. You should do your homework as early as you can, understand what he is doing and what he may pay attention to. Only in this way can you formulate a meaningful strategy. There are many ways to do this. You should adjust your plan at the right time, but all this is due to experience. < /p >
< p > leave private space for each other. Too much concern for each other's private lives may be the biggest problem for small company employees. Although you want to establish contacts with others, if you invest too much in developing personal relationships, you are too eager to act as a violation of each other's private space, which may lead others away from you. On the contrary, you should pay attention to the words, intonation and body language they are willing to express to you and respond in a timely manner. < /p >
< p > don't < a href= "http://sjfzxm.com//business/ > show off < /a > how clever you are. I feel guilty about having made this mistake, but I didn't mean it. Usually, it's easy to see if we want to pick up or intentionally show our understanding of other people's topics. Because we are the same as those who talk and pretend to be knowledgeable. < /p >
< p > how much to give back. Sales is a game of giving and rewarding. The proper way of doing this is to pay a little bit for each other, but the process will keep repeating. For example, after giving a product outline to the other party, you may ask to introduce your product or company to you so that you can decide whether you are suitable for each other. If, on the contrary, you have introduced your product or company in detail, the other person just said "no interest". In this case, you provide a lot of relevant information, but the reward is zero, and may miss an opportunity to provide customized solutions. < /p >
< p > no need to carry things back to rehearse. There are several reasons for never rehearsing, but the most important thing is that it is not easy for you to think and accept new information in your own position. On the contrary, you should be prepared and get the message from the other party as much as possible, and make a reasonable plan, then put forward a series of questions and listen to each other's answers. Then adjust the plan according to needs. Trust your instincts. < /p >
< p > no matter what happens, please remember: you will make many mistakes, but at the same time, you are making progress. Many people think that they are a natural salesperson, but there is no farther away from the truth than this idea. The secret of selling well is listening and learning - of course, from the right people. < /p >